THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
NEW!
Campaign by Diverse-Owned Businesses
NEW!
Global Campaign
Integrated Campaign
Launch Campaign
NEW!
Local Campaign
Mobile Campaign
Multi-Platform Campaign
Rebrand Campaign
NEW!
Regional Campaign
NEW!
Social Good Campaign
Content and Media
Blog & Micro-blog
Branded Content
Branded Series
Clapback
Contest or Promotion
Data Visualization
Email
NEW!
Emojis
Filter/Lens
Hashtag
Meme & GIFs
NEW!
Micro-site
NEW!
Native Advertising
Single Post or Activation
User-Generated Content
Voice
Design
Animation
Art Direction
Brand Identity
Brand Redesign
Graphic Art
Images
Sound
NEW!
UX/UI
Visual Effects
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Family and Parenting
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Emerging Platform Partnership
Facebook Partnership
Instagram Partnership
Multi-Platform Partnership
TikTok Partnership
Twitter Patnership
YouTube Partnership
Metaverse
Artificial Intelligence
Extended Reality
NEW!
Immersive
Interactive Content
NEW!
NFTs
NEW!
Overall Presence
Facebook Presence
Instagram Presence
Instant Message Presence
NEW!
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
NEW!
TikTok Presence
Twitter Presence
YouTube Presence
Single Platform
Facebook
Instagram
LinkedIn
Other Platform
NEW!
TikTok
Twitter
YouTube
Strategy & Engagement
Brand Partnership
NEW!
Call to Action
Chatbots
Community Management
Creative Use of Technology
Customer Service
Earned Media
NEW!
Employee Engagement
Event & Experiential
NEW!
Fundraising
Gamification
Globalization
Humor
Innovative Media Buying Strategy
NEW!
Insights & Trends
Integration with Live Television
LGBTQ Community Engagement
Localization
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
NEW!
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
Search
NEW!
Shopping
Storytelling
Takeovers
Podcast
Art & Culture Podcast
NEW!
Branded Podcast
Comedy Podcast
NEW!
News & Politics Podcast
NEW!
Other Podcast Genres
NEW!
Podcast Mini Series
Science & Technology Podcast
NEW!
Sports & Health Podcast
NEW!
True Crime & Documentary Podcast
NEW!
Video
360 Video
Animal Video
NEW!
Comedy Video
Dance Video
NEW!
Featurette or Behind The Scenes Video
NEW!
Instructional Video
Live Event Coverage
Live Video
Long Form Video
Medium-Length Video
Product Feature Video
NEW!
Short Form Video
Stories
Unboxing Video
NEW!
Vertical Video
Video Ad
Video Series
NEW!
Menu
Home
About
Shorty Awards
Categories
Rules & Criteria
Shorty Impact
Categories
Rules & Criteria
FAQ
Entry Gallery
Store
Partners
Register
Login
Creative Use of Technology
This award honors the most innovative integration of technology in a marketing campaign. Examples of technology integrations may include the use of public APIs, facial recognition, data manipulation and augmented reality.
See previous winners and honorees here.
Creative Use of Technology
American Music Awards / Discord Voting
The launch of the American Music Awards (AMAs) “Favorite K-Pop Artist” category was a groundbreakin…
Creative Use of Technology
Flamin’ Hot Snackable Screens
Flamin’ Hot® has been an icon of snack aisles and the internet for almost three decades but existed…
Creative Use of Technology
MACY’S Virtual Reality HQs
Drive awareness to Macy’s first-ever VR storefront, and entice audiences to visit and shop within t…
Creative Use of Technology
McEnroe vs. McEnroe
Consumers need to be reminded to enjoy the ride and understand that joy is essential to success and…
Creative Use of Technology
Prime Video x The Wilds, Season 2: Welcome To The Grand Social Experiment
MOTIVATION: The Wilds was a buzz-worthy addition to Prime Video that audiences flocked to at the en…
Creative Use of Technology
Reticle: Technology with all the feels
Imagine if you will, your favorite brand, favorite commercial. What does it feel like, smell like, …
Creative Use of Technology
Star Trek: Strange New Worlds WeHo Bus Shelter Campaign
Paramount+’s “Star Trek: Strange New Worlds” follows the intergalactic exploits of Captain Christop…
Creative Use of Technology
The Masked Singer: The Maskverse Mask Pass
In 2021, Fox’s hit television show The Masked Singer partnered with Blockchain Creative Labs to lau…
Creative Use of Technology
The Orville "Break the Feed"
Hulu Original “The Orville” is a science fiction comedy-drama series that follows the intergalactic…
Creative Use of Technology
Visa Masters of Movement
With all eyes on Qatar for the first FIFA World Cup in the Middle East, Visa wanted to use their sp…
Creative Use of Technology
Wolf Pack Interactive Credits
To encourage fans to stream Wolf Pack on Paramount+, we created an interactive experience that open…
Creative Use of Technology
Work for Humankind
Following a global lockdown, society’s approach to work shifted seismically. Lenovo research found …
Share this Shorty Awards page
Tweet
Share
Email
Share link