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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Foreign Language Campaign
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
NEW!
Rebrand Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Episodic
NEW!
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Creator & Influencer Partnerships
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Engagement
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
GEO (Generative Engine Optimization)
NEW!
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
Micro-Influencer Strategy
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Instagram Stories
finalist
audience honor
Hulu's Catch 22 - Fighting a Losing Battle
In the Hulu series, there’s no way out of a Catch 22. It’ll have you looping around a seemingly nev…
Entertainment Apps
finalist
Hulu's Dollface Girl Power Up Mobile Game
Never leave a girlfriend behind! Girl Power Up brings audiences into the wonderfully weird world of…
Instagram Partnership
Hulu's Hard Sun: Gunpowder Art
Increased reach around a new series property through influencer extension that aligns with the them…
Instagram
Hulu's Hard Sun: Interactive Crime Wall (Instagram)
Bring the crime series themes to life by creating an interactive crime wall on Instagram where user…
Filter/Lens
Hulu's Looking for Alaska Falling Daisies IG Lens
When John Green’s novel, Looking for Alaska, hit shelves 14 years ago it became an instant classic …
Facebook Presence
finalist
silver honor
Hulu's The Handmaid's Tale - Overall Facebook Presence
Hulu partnered with GLOW to foster the burgeoning community for The Handmaid's Tale on Facebook to …
Integration with Traditional Media
finalist
Hulu's Vanderpump Villa: Marrying the Power of Social with Visibility of OOH
Lisa Vanderpump, Bravo icon, was heading to a new home on Hulu with her brand-new series Vanderpump…
Call to Action
Hulu's Wu-Tang Name Generator
Wu-Tang Clan ain’t nothing to f*ck with. Going into Season 1 of the Hulu original series, Wu-Tang: …
Interactive Content
Hulu’s Death and Other Details Interactive Social Campaign
The Hulu series Death & Other Details—a whodunnit murder mystery series—enlisted LA-based creative …
Brand Awareness Campaign
Hulu’s Drama Brand Influencer Campaign
Hulu has the drama you want. To maximize social engagement and tune-in, while reinforcing Hulu as t…
Online Community
Hulu’s The Handmaid's Tale - #Maidez Facebook Group
Hulu partnered with GLOW to foster the burgeoning community for The Handmaid's Tale on Facebook to …
Location-Based Experience
winner
audience honor
Huluween Drive-in Theater Event
In the before times, Huluween was simply Hulu’s personalized, Halloween-themed hub featuring a bone…
LGBTQ Community Engagement
finalist
Human By Orientation Pride Site
Four months into 2020, over 400 Pride celebrations worldwide had been canceled. This not only strip…
YouTube
finalist
Human Rights 101
We have learned that YouTube and social media are learning spaces where many viewers come to ask qu…
Social Good Campaign
Human Rights Campaign Delivers Historic "People's Brief" to Supreme Court
As the Supreme Court prepared to hear several cases about the future of nationwide marriage equalit…
Social Good Campaign
Human Rights Campaign Launches Campaign to Embrace Our Bodies and Our Sexuality
For too long, LGBTQ people have been forced to stay silent about who they are, about being sexual a…
Non-Profit
finalist
Human Rights Watch Instagram Micro-Videos on Ukraine Invasion
Micro videos are short form videos produced in one day following the news agenda or trending conver…
TikTok Presence
Human Rights Watch TikTok
We hope to join the conversation with our own perspective and expertise to promote the ideals of hu…
Social Good Campaign
winner
Humane Society Silicon Valley presents Eddie the Terrible
Two-year-old Teddy, presented a multitude of personality problems during his 15-month stay at Human…
Branded Podcast
Humans Growing Stuff
In 2020, interest and participation in gardening increased exponentially. Partially thanks to our n…
Tumblr Presence
,
Games
winner
silver honor
HUNT the TRUTH Audio Series
When you were once the biggest video game franchise in the world, you don't lack awareness. Relevan…
Real Time Response
Hurricane Irma: MIA Calm Throughout the Storm
In September 2017, as Hurricane Irma blasted toward Florida with winds of 185 MPH, Governor Rick Sc…
News & Media
Hurricane Maria Coverage in Puerto Rico
We began with an assignment: tell the story of what's happening in Puerto Rico after Hurricane Mari…
IGTV
Hustle Notes
When IGTV first launched in 2018, Adorama was one of the first brands to enter the space, immediate…
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