13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications. The regular deadline is on February 4th, 2020.

From the 11th Annual Shorty Awards Best use of Reddit

This award honors the most effective and creative campaigns optimized for Reddit. Describe how you best used Reddit's features, how it enhanced your message and how it met or exceeded your goals and objectives.


AMAs, special prizes and more: u/RealWWE brings joy to Reddit
Over the course of many years, WWE's social media presence had grown and expanded to every single possible platform ... except Reddit. That all changed in 2018 with u/RealWWE, the official Reddit user page of WWE which was launched to celebrate Monday Night Raw's 25th Anniversary. The primary goals: To engage with WWE subreddit communities on R…
Altered Carbon: u/lastenvoy
Hardcore superfans frequently get the short end of the stick in marketing campaigns - for one thing, they're the quickest and most vicious to criticize, and for another, if they already love the genre then it's a safe bet that they'll be watching whether you market to them or not. Early on, however, Netflix realized that Altered Carbon would need …
Cookie Monster's Ask Me Anything on Reddit
Cookie Monster loves his cookies! But he also loves sharing his cookies with all of his friends. That's why he hosted an "ask me anything" chat on reddit to tell all of his friends about an amazing opportunity to win a trip to Sesame Street and eat cookies with him! Sesame and Omaze have teamed up to offer this once-in-a-lifetime chance. By donati…
Haunting of Hill House: The Backstories
You never forget a terrifying ghost story. The one that sticks its claws into your subconscious and never lets you escape. Netflix's The Haunting of Hill House is one such story, a perfect blend of creep and heartbreak that, unbeknownst to fans was built upon a rich in-world history that was so nuanced it just had to be brought out of the shadows …
YouTube Music Connects with the Internet's Biggest Fans with the YTM Upvoted Series
In a competitive streaming landscape, YouTube Music and Essence set out to increase awareness and intent of the platform by celebrating the world's most passionate music communities on Reddit.


About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

the Regular entry deadline is on February 4th, 2021.