THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign NEW! Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign On a Shoestring Campaign Pro Bono Campaign Regional Campaign NEW! Social Movement Campaign

By Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Educate Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Humanitarian Aid Immigration & Refugees LGBTQ+ Mental Health Multi-Cause Initiative NEW! Public Health Racial Equality Responsible Consumption & Production Social Justice Youth & Family

By Industry

Automotive Business to Business Education Entertainment Fashion and Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Nonprofit Restaurants Retail & E-Commerce Sports Technology

By Platform

Facebook Instagram LinkedIn Other Platforms NEW! TikTok Twitter YouTube

Original Content

Branded Content Branded Series Documentary Short Extended Reality NEW! Gaming NEW! Images NEW! Interactive Content NEW! Live Streaming Long Form Video Micro-site or Blog NEW! Podcast Short Form Video Video Video Series

Partnerships

Corporate-Community Influencer & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Creative Use of Technology CTV/OTT NEW! Data & Insights NEW! Employee Engagement Event & Experiential NEW! Fundraising Strategy Generative AI NEW! Micro-Influencer Strategy Paid Media PSA Real Time Response Single Post Social Commerce NEW! Storytelling User Generated Content

From the 2nd Annual Shorty Social Good Awards Best Consumer Brand

Social media accounts or campaigns dedicated to promoting consumer-facing brands. Objectives may include new product launches, offers and promotions and building a strong fan base.

See previous winners and honorees here.

Winner

Consumer Brand
winner
Full Frontal: Nasty Woman Campaign
The Nasty Woman T-shirt began as a spontaneous social reaction to that infamous debate comment on O…

Finalists

Consumer Brand
finalist
Benefit Cosmetics' Bold is Beautiful Project
Since 1976, Benefit has been in the business of making women LOOK and FEEL their best! Benefit has …
Consumer Brand
finalist
Celebration of Service: Doing More for Veterans on Social
Veterans face challenges in the one place that should offer security: home. The Home Depot Foundati…
Consumer Brand
finalist
SMIRNOFF No. 21 "Love Wins" Campaign
SMIRNOFF has supported the LGBTQ community for several decades. In 2017, we were tasked to continue…
Consumer Brand
finalist
The Filtered Life
One out of every four students reports being bullied during the school year. Four out of ten have e…
Consumer Brand
finalist
The Power of Clean
The daily struggle to find clean water around the world inhibits progress, particularly for hundre…

Nominees

Consumer Brand
finalist
Benefit Cosmetics' Bold is Beautiful Project
Since 1976, Benefit has been in the business of making women LOOK and FEEL their best! Benefit has …
Consumer Brand
finalist
Celebration of Service: Doing More for Veterans on Social
Veterans face challenges in the one place that should offer security: home. The Home Depot Foundati…
Consumer Brand
winner
Full Frontal: Nasty Woman Campaign
The Nasty Woman T-shirt began as a spontaneous social reaction to that infamous debate comment on O…
Consumer Brand
Persil: Wild Explorers App
Persil's long-standing Dirt is Good positioning is often held up as an exemplar of Unilever's commi…
Consumer Brand
finalist
SMIRNOFF No. 21 "Love Wins" Campaign
SMIRNOFF has supported the LGBTQ community for several decades. In 2017, we were tasked to continue…
Consumer Brand
finalist
The Filtered Life
One out of every four students reports being bullied during the school year. Four out of ten have e…
Consumer Brand
finalist
The Power of Clean
The daily struggle to find clean water around the world inhibits progress, particularly for hundre…