THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting NEW! Data Visualization Email & Newsletter Filter/Lens Hashtag Meme, GIF, & Emojis Micro-Site Single Post or Activation User-Generated Content

Design

Animation Art Direction Brand Identity Brand Redesign Generative AI NEW! Graphic Art Images Sound & Music UX/UI Visual Effects Website/App NEW!

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance NEW! Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality Immersive Interactive Content NFTs

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Podcast

Art & Culture Podcast Branded Podcast Comedy Podcast Health & Wellness Podcast NEW! Lifestyle & Entertainment Podcast NEW! News & Politics Podcast Other Podcast Genres Podcast Mini Series Science & Technology Podcast Sports Podcast True Crime & Documentary Podcast

Single Platform

Facebook Instagram LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT NEW! Customer Experience Earned Media Employee Engagement Event & Experiential Gamification Humor Innovative Media Buying Strategy Insights & Trends Integration with Live Television LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Dance Video Documentary NEW! Featurette or Behind The Scenes Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Music Video NEW! Product Feature Video Short Form Video Stories Unboxing Video Vertical Video Video Ad Video Series

From the 15th Annual Shorty Awards Video Ad

This award honors an effective and creative video ad or series of video ads. More than a video posted to social media, video ads are tailored to each social platform and are supported with paid placements to achieve specific results.

See previous winners and honorees here.

Winner

Video Ad
winner
eos: Smoothness When You Need it Most
eos was coming off an incredibly successful year in 2021. The goal of presenting a more relatable a…

Finalists

Video Ad
finalist
gold honor
Traffic Stop
Native’s 2022 Naughty & Nice holiday product lineup featured scents like sugar cookie, eggnog, coal…
Video Ad
finalist
silver honor
Aspercreme - Asperqueens
Aspercreme is a topical pain relief brand that’s iconic among Boomers, but has long failed to make …
Video Ad
finalist
bronze honor
audience honor
Legal Needs Are in Your Future
While ARAG is one of the largest providers of legal insurance – in 19 countries with 25 million peo…
Video Ad
finalist
California Water Service: Save Water Today
It is a well-known fact that California is enduring a longtime drought and water supply challenges,…
Video Ad
finalist
Forever Determined
The main objective was to build brand equity during a time when vehicle inventory was low and Honda…
Video Ad
finalist
I Got Love :30
We needed to create a statewide campaign to increase early childhood enrollment with an Illinois Ca…
Video Ad
finalist
Insurrection Index
Persistent and unyielding in our commitment to a just multiracial democracy, Public Wise, fights to…
Video Ad
finalist
Julie Film
The short film was directed by Laura Marciano, whose work for brands like Maison Kitsuné and YSL Be…

Nominees

Video Ad
Gimme Beanie - Beanie Street Boos
Before our effort began, Ty was famous for their Beanie Babies, the popular '90s plush toys. They h…
Video Ad
S&P Global: “Seek & Prosper” Brand Launch
Since 1860, S&P Global’s legacy has been built on providing the Essential Intelligence needed for i…
Video Ad
The Luxury Collection – Itineraries
With over 120 hotels around the world, The Luxury Collection offers a gateway to the world’s most e…
Video Ad
Wolf Like Me - Genre Targeting Trailers
Wolf Like Me's “Wolf For Me - Genre Targeting”​ Playing into the genre-bending nature of the sho…