THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

Paid & Amplification

This award honors the effective use of external marketing efforts including pay-per-click advertising, branded content and display ads to boost brand awareness and drive revenue.

See previous winners and honorees here.
Paid & Amplification
Abbott Elementary Amazon Wakescreen
Eventize Abbott Elementary's return, and drive broad-reaching awareness by engaging entertainment e…
Paid & Amplification
Floating Trays Get Paid
Sugar Beach, A Viceroy Resort, located in St. Lucia, is an iconic symbol of beachfront luxury. Yet …
Paid & Amplification
GOATbusters
DIRECTV STREAM brings the best of LIVE and On Demand together through a mashup of live sports (MLB)…
Paid & Amplification
However You Tech
Lenovo was coming off a record year of e-commerce PC sales. But they are always looking to outperfo…
Paid & Amplification
The Handmaid's Tale TikTok Story Selection
Set in a dystopian future, Hulu Original series "The Handmaid's Tale” follows a woman named June (E…
Paid & Amplification
The Luxury Collection – Brand Campaign "Hotels that Define the Destination"
The Luxury Collection is a brand that provides Marriott International with the opportunity to grow …
Paid & Amplification
The Ritz-Carlton — Artisans' Tales with Hearst
The craft of artisans reveals how travel can inspire us to excel. At each Ritz-Carlton around the g…
Paid & Amplification
The Rookie: Feds IMDB Video Wall
Support streaming viewership post-premiere by utilizing this can't-miss display placement targeting…
Paid & Amplification
W Hotels x Cercle
W Hotels’ authentic passion for music has always set us apart from other brands in the luxury trave…
Paid & Amplification
Where Pressure Makes Diamonds - The 2021-2022 NBA Post Season OOH Campaign
The NBA used OOH to create localized hype and excitement in hometown team markets with an emphasis …
Paid & Amplification
Where Will Aloha Take You?
As travel to Hawaii recovered in the wake of the COVID-19 pandemic, Kyo-ya Hotels & Resorts / Marri…