THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 14th Annual Shorty Awards Physical and Digital Convergence

This award honors marketing campaigns by a brand, agency or organization that successfully and cleverly integrate social media or digital platforms with physical technologies.

See previous winner and honorees here.

Winner

Physical and Digital Convergence
winner
Painting Pride
The São Paulo Pride Parade has been one of the biggest events for the  LGBTQIAP+  community, standi…

Finalists

Physical and Digital Convergence
finalist
bronze honor
audience honor
Lay's Vodka
Lay’s. A beloved American brand and the undeniable salty snack category leader. When you think of L…
Physical and Digital Convergence
finalist
How SEEN Connects put #eBaySneakers on the map
The sneaker industry is highly saturated with fakes and one-time flippers looking to cash in on the…
Physical and Digital Convergence
finalist
Likeable Media x Brookfield Properties: Launch of Citrovia at Manhattan West
Manhattan West is a developing community on New York City’s West Side, made up of state-of-the-art …
Physical and Digital Convergence
finalist
Outside Academy
In 2021 over 56 million students had their education interrupted by the COVID-19 pandemic. Differen…
Physical and Digital Convergence
finalist
Pebbles Never Stop Doo-ing
Riding the wave of rising sales in 2020, thanks to a boost in pandemic pantry-stocking and at-home …
Physical and Digital Convergence
finalist
The Daily Show with Trevor Noah - Heroes of the Freedomsurrection Monuments
On January 6th, 2022, the one-year anniversary of the Capitol insurrection, The Daily Show with Tre…

Nominees

Physical and Digital Convergence
The Patrick Star Show AR Experience
In summer of 2021, Nickelodeon expanded the SpongeBob Universe with the launch of a new spinoff ser…