THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Awareness Campaign NEW! Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Cultural Campaign NEW! Multi-Platform Campaign On a Shoestring Campaign Pro Bono Campaign Regional Campaign Social Movement Campaign

By Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Educate Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees LGBTQ+ Mental Health Multi-Cause Initiative Public Health Public Safety NEW! Racial Equality Responsible Consumption & Production Social Justice Youth & Family

By Industry

Automotive Business to Business Consumer Brands NEW! Education Entertainment Fashion and Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Nonprofit Real Estate NEW! Retail & E-Commerce Sports Technology

By Platform

Facebook Instagram LinkedIn Other Platforms TikTok X (formerly Twitter) YouTube

Original Content

Branded Content Branded Series Documentary Short Extended Reality Feature Film NEW! Gaming Images Interactive Content Live Streaming Long Form Video Micro-site or Blog Podcast Research Reports NEW! Short Form Video Video Video Series

Partnerships

Corporate-Community Influencer, Creator & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Creative Use of Technology Data & Insights Earned Media NEW! Employee Engagement Event & Experiential Generative AI Guerrilla Marketing NEW! Paid Media PSA Real Time Response Single Post Sound & Music NEW! Storytelling User Generated Content

From the 15th Annual Shorty Awards Employee Engagement

This award honors a company or individual that effectively and creatively recognized and engaged with its own employees on social media.

See previous winners and honorees here.

Winner

Employee Engagement
winner
IHG Mailer
IHG Hotels & Resorts are long time clients of award-winning COFFEE Labs, an NYC-based creative agen…

Finalists

Employee Engagement
finalist
gold honor
MTV Entertainment Studios' Culture Orientation
Storytelling has the power to change hearts, minds and culture. For decades, MTV Entertainment has …
Employee Engagement
finalist
silver honor
Good Leads The Way
For their first campaign in over a decade, United Airlines made the bold choice to re-introduce its…
Employee Engagement
finalist
BMO Social Selling Program
Throughout COVID-19, the number of Canadians spending time on social media increased by 20%, reachi…
Employee Engagement
finalist
audience honor
Black Men of Google
In preparation for their 2022 Black Men Summit, Google aimed to create assets and collateral to cha…
Employee Engagement
finalist
Giving Employees the Stage in "My Job in 60 Seconds"
The goal of this video series was to showcase our talented team members throughout our various soci…
Employee Engagement
finalist
Slow and Steady Wins the F1 Race Tickets: An Employee Education on How Engagement Beats Over-Posting
Any time we (Lenovo’s Global Social Media Center of Excellence) activate our employees on social me…

Nominees