Enter the 14th Annual Shorty Awards

The Shorty Awards honor the best of social media and digital. See categories below. The early entry deadline is on December 9th, 2021.

Campaign

Global Campaign Integrated Campaign Local Campaign Mobile Campaign Multi-Platform Campaign Social Good Campaign

Single Platform

Clubhouse NEW! Discord NEW! Emerging Platform Facebook Facebook Messenger Instagram LinkedIn Pinterest Reddit Snapchat TikTok Triller NEW! Tumblr NEW! Twitch NEW! Twitter WeChat Weibo WhatsApp YouTube

Overall Presence

Clubhouse NEW! Discord NEW! Emerging Platform NEW! Facebook Facebook Messenger NEW! Instagram LinkedIn NEW! Multi-Platform NEW! Pinterest NEW! Reddit NEW! Snapchat TikTok Triller NEW! Tumblr NEW! Twitch NEW! Twitter WeChat NEW! Weibo NEW! WhatsApp NEW! YouTube

Influencer & Celebrity Brand Partnership

Emerging Platform NEW! Facebook Instagram Multi-Platform Snapchat TikTok Twitter YouTube

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images UX/UI Visual Effects NEW!

Video

360 Video Augmented Reality Comedy Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Short Form Video Stories NEW! Vertical Video NEW! Video Ad Virtual Reality

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Games Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Content and Media

Audio Clips NEW! Blogs NEW! Branded Content Branded Podcast Branded Series Clapback NEW! Contest or Promotion Data Visualization Emojis Filter/Lens GIFs Hashtag Meme Native Advertising Newsletters NEW! Podcast Podcast Mini Series Polls & Surveys Single Post or Activation NEW! Stickers NEW! User-Generated Content Voice NEW!

Strategy & Engagement

Artificial Intelligence Call to Action Chatbots Community Management Creative Use of Technology Customer Service Employee Engagement NEW! Fundraising NEW! Gamification Geo-Targeting NEW! Globalization NEW! Humor Insights & Trends NEW! Integration with Live Television Large Media Buying Strategy LGBTQ Community Engagement Localization Media Buying Strategy on a Shoe-String Micro-Influencer Strategy Mid-Range Media Buying Strategy Multicultural Community Engagement Music & Dance Organic Promotion Paid & Amplification NEW! Physical and Digital Convergence Public Service Announcement Real Time Media Buy Real Time Response Shopping NEW! Storytelling Takeovers NEW!

Virtual

Digital Pivot Immersive Online Event/Activation Remote Production

From the 13th Annual Shorty Awards Best in Home and Decor

The best use of social media and digital by companies selling home and décor products or publications writing about home and décor. Objectives may include new product launches, offers and promotions and sharing design tips and inspiration.

See previous winners and honorees here.

Winner

Home & Decor
winner
audience
Make It Together
In March 2020, as the severity of the pandemic began to weigh on the world, marketers rushed to turn off spots that no longer felt “right” while we collectively adjusted to our new normal. While thousands of businesses closed their doors as the world shut down, stay-at-home orders created an unexpected opportunity for KitchenAid: time spent in the…

Finalists

Home & Decor
finalist
gold
method: spread joy. not germs
method is the brand turning the mundane task of cleaning into the marvellous. They prefer biodegradable ingredients that come from natural plants, with products packaged in 100% post-consumer recycled plastic bottles. method products smell like heaven and clean like heck. At a time when people were stuck at home, people needed a little joy more…
Home & Decor
finalist
"The Magic of Fire"
When it comes to warming up an outdoor gathering, it’s tough to beat a campfire. We gather in a circle around it while its light and warmth blankets us in comfort and security. Who hasn’t gotten lost staring into the dancing flicker of a wood fire’s flame? No stranger to lighting up backyards with torches, TIKI wanted to parlay their experience in…
Home & Decor
finalist
A Night At Razin
For more than two decades, Razin, a furniture manufacturer in KSA, has been producing customized furniture pieces to their clients in Riyadh. Razin hired Blue Hat Consultancy to help it embark on its journey of innovation. The aim was to harness the latest digital trends in order to position Razin as a leader in Furniture Design, Manufacturing & C…
Home & Decor
finalist
STAINMASTER® Doubled Brand Resonance-Related Engagement on Influencer Content
STAINMASTER® brand’s approach to influencer marketing is challenging, involving having floors and carpets installed in each influencer’s home. For this reason, every influencer commits to a minimum one-year partnership - no small investment for all parties involved. With the stakes this high, every piece of content produced needed to yield clear b…

Nominees