12th Annual Shorty Awards Categories

The final deadline to vote for your favorite nominee or to enter your brand or organization was on Thursday, February 20th, 2020.


Honoring the most notable and viral influencers and creators from 2020. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best Brand Redesign

This award honors a social media campaign or overall social presence for an exceptional brand redesign. Brand elements used in posts, to enhance social profiles, and as part of integrated campaigns are eligible. Creative integrity, strategic integration, shareability and effectiveness will be considered.

See previous winners and honorees here.


Adidas Runtastic Rebranding
We have been running and training with our users for almost ten years. At Runtastic, we are as dynamic as people’s fitness journey, which is why we made a change: to strengthen our existing relationship …
Dogwalkers Rebrand
In 2018, GTI’s brand team kicked-off a comprehensive rebrand initiative for the Dogwalkers logo, packaging and visual ID. The key drivers behind this project were as follows: To better reflect our …
DonorsChoose Rebrand and Design Playground
After almost 20 years of reimagining what could be possible in classrooms across the country, it was time for DonorsChoose, one of the nation’s most beloved and innovative education nonprofits, to refres…
Effectv Rebrand & Launch (Rebrand from Comcast Spotlight)
Just as the way viewers watch content has evolved across numerous platforms, so too has the way brands and marketers connect with their audience. Effectv, the advertising sales division of Comcast Cab…
Mending hearts
Changing hearts and minds. Opening the eyes of people like you and I. Influencing the world’s most powerful companies to take an ethical stance. All of this is far from an easy feat. But one thing is cle…
TE Connectivity: Every Connection Counts
TE Connectivity has a 75-year brand heritage around the globe reaching our engineer audiences. In partnership with these engineers we’ve designed and manufactured products that have literally changed the…


About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

the 12th annual shorty awards will take place on may 3rd.