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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership YouTube Partnership

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Business to Business Consumer Brand Education Entertainment Fashion & Beauty Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Overall Presence

Meta Presence Multi-Platform Presence Other Platform Presence TikTok Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Immersive Instagram Interactive Content Other Platform TikTok YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Brands & Orgs Influencers Impact
Additional Filters
Meme
You're My Honey Bunches of Oats - Social Listening and Response
In 2014 a social listening initiative led by Manifest uncovered heavy mention of Honey Bunches of O…
Facebook Live
finalist
silver honor
You're The Worst - Turtle Edition
Everyone loves a classic love story… "You're the Worst" is not one of them. Over the past 4 seasons…
Humor
You're The Worst Romance Novels
Everyone loves a classic love story. You're the Worst isn't one of them. By the end of season 2, it…
Humor
You're The Worst Social Campaign
Breakups? The worst. Or maybe the best? With social leading the charge, FXX focused on humor to pr…
Contest or Promotion
You're the Worst: Cardboard Jimmy
When Jimmy Shive-Overly, a main character in the FXX hit comedy You're the Worst, visited an Erotic…
Fitness, Health, & Wellness, Humor
finalist
You've Got Options
Anyone who's ever tried to find a doctor knows what a pain in the ass it can be. Which is one reaso…
Hospitality
finalist
You’re Invited! Real-Time Exclusive Experiences
Marriott International's social marketing command center, M Live, was looking to enhance our Marrio…
Comedy Video
You’re the Worst: Erotic Novels
Everyone loves a classic love story… "You're the Worst" is not one of them. By the end of season…
Call to Action
You’ve Been Visited
Our goal was the generate social engagement and reach on Sonic's wildly popular Twitter account by …
Product Feature Video, Technology
finalist
gold honor
Young Love
Google Pixel was getting ready to launch its best and most-Google device yet: a phone designed to b…
Social Good Campaign
Young People Address the Nation
Young People Address the Nation specializes in creating massive media moments that shift the attent…
Multi-Platform Campaign
Younger Season 5 - Social and Digital Campaign
The execution of the Younger Season 5 executed a dynamic multiplatform campaign across digital and …
Multicultural Community Engagement
Your Attention Please: Initiative 29
Hulu’s original series, Your Attention Please, shines a spotlight on contemporary individuals whose…
Brand Awareness Campaign, Branded Content, Consumer Brand, Multi-Platform Partnership
finalist
audience honor
Your Best is Best/Combo Feeding Story with Bobbie and Ashley Graham
Our objective for the Your Best is Best campaign, developed with the organic baby formula company B…
Social Good Campaign, LinkedIn, PSA
finalist
gold honor
Your Brand Here
Special Olympics New York has provided inclusive opportunities for people with intellectual disabil…
Large Media Buying Strategy
finalist
Your Career. Your Way. JPMorgan Chase’s Global Careers Campaign
Increase brand awareness of career opportunities and drive applications among broader, non-traditi…
TikTok Partnership
Your Dad Is Going Electric
Though EVs have been around for a while, some people are still hung up by the most basic concerns: …
Physical and Digital Convergence
finalist
audience honor
Your Door to Mom's Heart campaign for DoorDash, DEPT®
On Mother’s Day, many Zillennials face a familiar challenge: finding a thoughtful gift that’s as ef…
Multi-Platform Campaign, Multi-Platform Partnership, Pharma & Healthcare, Stories, Storytelling
finalist
audience honor
Your Fans Are with You
Soccer legend Mia Hamm has been a passionate advocate for the bone marrow transplant (BMT) communit…
Art Direction, Television
Your Friendly Neighborhood Spider-Man Social Campaign
Your Friendly Neighborhood Spider-Man was an all-new animated adventure that focuses on Peter Parke…
Rebrand Campaign
finalist
gold honor
Your Guide to the Wild - Hootsuite
Hootsuite invented the social media management category, but in recent years had seen a decline in …
Integrated Campaign
Your Hearts Best Friend
The objective of this campaign was to raise awareness and create a new message around heart health.…
Technology
Your next surgery could be robotic, and that’s a good thing
Freethink set out to further position Intuitive as the leading brand in surgical innovations and hi…
Consumer Brand, Retail & E-Commerce
finalist
Your Set by Calphalon
Calphalon is cultivating its own brand of cook — one born of creativity, experimentation and, above…
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