THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Travel & Tourism
Alaska Airlines: Ugly Sweater Day
After acquiring Virgin America, Alaska Airlines added an additional 33 routes from the West Coast a…
Facebook Live
All Tan-Kind: Baywatch
On Memorial Day weekend, Paramount Pictures released Baywatch, a feature adaptation of the nostalgi…
Auto, Live Event Coverage
finalist
All-New Kia @ SEMA | The Stinger Experience
During SEMA, Kia set to increase awareness, build anticipation and fuel intrigue for the all-new Ki…
Live News Coverage
finalist
AM to DM by BuzzFeed News
Through a partnership with Twitter, BuzzFeed News set out to reinvent the traditional morning show …
Entertainment
finalist
AMC The Walking Dead Season 8 Premiere Campaign
We needed to create significant anticipation and excitement for the premiere for Season 8 of AMC's …
Multi-Platform Campaign
AMC Theatres and Coca-Cola #cupgrade teens’ movie experience with an exclusive deal
Since 2015, AMC Theatres and Coca-Cola have partnered on an integrated marketing campaign in an eff…
Snapchat Partnership
finalist
gold honor
AMC Theatres and Coca-Cola engage Snapchat influencers to drive concession purchases at the movies.
Since 2015, AMC Theatres and Coca-Cola have partnered on an integrated marketing campaign in an eff…
Organic Promotion, GIFs
finalist
AMC’s The Walking Dead GIPHY Takeover
AMC partnered with Fullscreen to arm fans with branded content to discuss and react to the Season 8…
Television
finalist
America's Got Talent
America's Got Talent's objective is to be everywhere our audience is. On TV, online, on social medi…
Facebook Video
America's Got Talent
The objective of America's Got Talent is to be everywhere our audience is. On TV, online, on social…
Facebook Live
finalist
gold honor
America’s Next Top Model (Season 23) - Facebook Live - VH1, GLOW
America's Next Top Model has an extremely passionate fan base who LOVE to offer up their opinions. …
Chatbots, Gamification
American Assassin
As well as being a major operator of cinema exhibition circuits and movie producers, Roadshow distr…
Instagram Partnership
finalist
audience honor
American Assassin's Badass Influencer Activation
To engage and and drive awareness among M25-54 leading into the theatrical release of American Assa…
Multi-Platform Partnership
AMERICAN ASSASSIN'S BLACK OPS TRAINING
To maximize buzz and awareness around the theatrical release of American Assassin among thrill-seek…
Television
finalist
American Horror Story: Cult “Join Us” Campaign
American Horror Story's themes have always been shrouded in mystery and its seventh instalment was …
Multi-Platform Campaign
American Horror Story: Cult - Multi-Platform
American Horror Story's themes have always been shrouded in mystery and its seventh instalment was …
Video
finalist
American Horror Story: Cult Videos
American Horror Story's seventh season,"Cult", provided the perfect backdrop for FX's online market…
Comedy Video, Facebook Video
Angie Tribeca Ice
It's not every day that the premiere date of a TV show is revealed by melting down a giant block of…
Multi-Platform Partnership
winner
Applying Logic
In 2017, truth had the challenge of reframing smoking as something that teens actually care about -…
Augmented Reality, User-Generated Content
finalist
AR MTV Moon Person
Viacom Velocity and MTV teamed up with 8i to create a "never been done before", augmented reality d…
Entertainment
finalist
Archer P.I - Entertainment App
Archer, P.I. is an Augmented Reality app designed to interface directly with the TV show, allowing …
Creative use of Technology
Archer P.I. App
Archer, P.I. is an Augmented Reality app designed to interface directly with the TV show, allowing…
Augmented Reality
finalist
Archer P.I. App
Archer, P.I. is an Augmented Reality app designed to interface directly with the TV show, allowing …
Virtual Reality
finalist
gold honor
Are You Prepared for the New Reality?
At Bank of America Merrill Lynch, we view disruption as an opportunity, not a problem. Therefore,…
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