11th Annual Shorty Awards Categories


See below for official categories. The early entry deadline is November 29th, 2018.

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 10th Annual Shorty Awards Best in Auto

This award hoors the best use of social media by an auto brand or auto dealer. Objectives may include crowd-sourced concept and design, customer engagement via custom apps, buzzworthy events and promotions (online & offline), and building a loyal community, among others.

See previous winners and honorees here.

Finalists

finalist
All-New Kia @ SEMA | The Stinger Experience
During SEMA, Kia set to increase awareness, build anticipation and fuel intrigue for the all-new Kia Stinger amongst auto-enthusiasts. Through the creative collaboration of trusted partners, brand ambassadors and some of the most acclaimed influencers in the automotive industry - a unique personal on-site experience was born and extraordinary co...
finalist
Larger Ad Sizes Increase Views
The Nissan Rogue IMB display ads were targeting towards in-market buyers using narrowed down Polk Data. The data was specifically circled in on Nissan SUVs. Introducing new ad sizes can be troublesome, however with A/B testing and designing ads to fit areas of the page, C-4 Analytics knows which ones will be the most effective. A client was tes...
finalist
audience
Meet an Owner: Daniel Tosh
Falling just shy of cultish, Subaru owners are an evangelical and loyal consumer base. And with this phenomenon in mind, Subaru looked to its community of passionate owners to share their own personal video-love letters to their cars on Subaru's new MeetAnOwner.com hub. Casting a wide net of submissions for their site, Subaru aimed to feature re...
finalist
Operation Better
Leverage the Super Bowl to highlight Hyundai brand values and engage viewers in real time with positive social response, keeping our fans, viewers and social audience excited and talking about Hyundai.
finalist
Think Faster - The World's Fastest AMA
In 2017 Audi launched Audi Sport, its ultra high-performance division, in the U.S. With competitors already so established in the market, Audi knew it had to do something different to standout from the competition.Audi couldn't just talk about horsepower and torque like its competitors have done for 25 years. Instead, Audi Sport had to create a ...

Nominees

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Snapchat, Instagram, Twitch, TikTok, and the rest of the social web.

The Shorty Social Good Awards will be held November 15, 2018 in New York City