ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 10th Annual Shorty Awards Best YouTube Ensemble

What’s better than one great YouTuber? An ensemble of them! Whether they started as a group or came together after making their big break, teaming up can produce some of the most entertaining content. These are the best couples, comedians, vloggers and trick shotters from the past year.

If you’re a brand looking for recognition for your use of YouTube, enter the Best on YouTube Shorty Award.

Finalists

finalist
De'arra & Ken
There’s no other way to say it: De'arra and Ken are the perfect couple. It’s hard to imagine anyone having more fun than they do, as they show the world how to do a relationship right. Posting challenges, pranks, Q&As, stories, and more, the happy couple grew their YouTube account by nearly 2M subscribers in 2017. Their #DKGANG, which now includes…
finalist
Dolan Twins
Brothers Grayson and Ethan Dolan are just two goofy guys living life and recording it. Posting a new video every Tuesday, the twins nearly doubled their total subscribers in 2017, ending the year just shy of the 5M mark. They posted one of their most popular videos of all time in November, receiving over 8M views when they proved the iPhone X’s fa…
finalist
Dude Perfect
Who knew hanging out with your college roomates and videotaping backyard trick shots could turn into a full time job? Well, the quintet known as Dude Perfect have now become the 4th biggest sports channel on YouTube, with over 25M subscribers! They perform trick shots with any kind of sports equipment—from basketballs to frisbees to fidget spinner…
finalist
Niki and Gabi
Sisters Niki and Gabi are “opposite twins”—one a “girly-girl” and the other a “hipster.” The fashion and beauty queens grew their already massive following even more in 2017, reaching the 6M+ subscriber mark by posting weekly videos about a variety of topics. While their shared channel has transitioned from original music to vlogs, the sisters sti…
finalist
Sugar Pine 7
After the closure of SourceFed, popular YouTubers from the defunct channel teamed up with Rooster Teeth to create Sugar Pine 7, a channel so popular that a Buzzfeed quiz entitled, “What Sugar Pine 7 Member Are You?” appeared before the end of their first year. The channel’s main show is Alternative Lifestyle, which uses the vlog format, along with…

Nominees

@Pack
Many people have been wondering what to do about the rise of Team 10, and Elijah Daniel has the answer. Meet the @pack, whom Elijah introduced to the world in a Dave & Buster’s in fall 2017. Members of the team include Tana Mongeau, Trevor Moran, Brennen Taylor, and many more popular creators. In a world where YouTube is dominated by drama and clickbait, El…
Funk Bros
Remember diving into ball pits at birthday parties? Or jumping as high as you could on a trampoline? Well, professional Apex Scooter riders Corey and Capron Funk realized that they had a proficiency for making activities like those even more fun by adding unique twists! Sledding? Try extreme sledding down concrete steps. Swimming? Fill the pool with “10,000…
Legendary Shots
If the channel’s name didn’t give it away, Legendary Shots displays some of the most incredible trick shots across a wide range of sports. Nearly 300K YouTube subscribers check in to see the four friends “having fun & posting it on the Internet.” The group even recruited Jake Paul for a couple of videos in May, with the “JAKE PAUL TRICK SHOTS!” video becomi…
Team 10
“A squad of young like-minded individuals who teamed up together to take over Hollywood,” the group known as Team 10 did just that in 2017. For better or worse, news feeds were dominated throughout the past year by headlines and trending posts about (or coming from) members of Team 10. Led by Jake Paul, the team is constantly creating vlogs, challenges, and…
Walk Off The Earth
Walk off the Earth is more than somebody that we used to know, continuing to create and record their unique twists on popular songs, often playing non-mainstream instruments or unexpectedly segueing into other tunes mid-song. Early in 2017, they released their most popular video since 2014, performing Ed Sheeran’s “Shape of You,” which received over 13M vie…
dareUS
Despite uploading their first YouTube video in April 2017, the quintet known as dareUS caught on quickly, finishing the year with nearly 300K subscribers. Now Chris, Adrian, Dontae, Jordan, and TJ post several videos each week, including a series featuring their favorite game, AUX Battles, where they hop in the car, split into teams, and battle for the titl…