ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 10th Annual Shorty Awards Best in Beauty

There’s always a new look or new makeup trend to try. It’s hard to keep track of what’s in and what’s out, but it’s even harder to know how to even start putting the look together. Thanks you these incredible beauty experts, people all around the world show off both their inner and outer beauty through these tutorials

If you’re a brand looking for recognition for your use of YouTube, enter the Best in Beauty Shorty Award.

Finalists

finalist
Jake Warden
16-year-old Instagram sensation Jake Warden can teach a lot about makeup to even the most experienced beautician. For example, Jake went viral in April 2017 for using the back of his rose gold iPhone as a palette to flawlessly mix foundation—a hack that is now gaining traction in makeup circles, and even got featured in an article for Allure. He a…
finalist
Patricia Bright
British vlogger Patricia Bright makes “fashion, beauty and random life videos on YouTube.” The fashionista kept her 2.5M+ fans across YouTube, Instagram, and Twitter transfixed with a steady stream of incredible outfits, product unboxings and reviews, and tips for looking as amazing as she always does. Patricia was also tapped by Diet Coke this ye…
finalist
Raw Beauty Kristi
When it comes to makeup, @RawBeautyKristi believes, “A few simple tips, good products and a patient but fun teacher can make all the difference.” She takes to YouTube and Instagram to provide all those things for the community of followers she has gained. Hundreds of thousands of fans tune in for her makeup tutorials and reviews, while also feelin…
finalist
Simply Nailogical
Prominent social media “Holosexual” Cristine Rotenberg always nails it. Pun intended. She’s the sassy, sarcastic Canadian behind YouTube sensation Simply Nailogical, a channel where she posts her glittery, holographic nail polish art for 4.7M+ subscribers. She originally went viral in 2016 with a video of her #POLISHMOUNTAIN—over 100 coats of nail…
finalist
Thomas Halbert
Thomas Halbert says he is “just another FREAKIN beauty guru,” but his fans know differently—Thomas has a way of making his cheekbones look higher than humanly possible, and his lips poutier than a puppy dog’s brows. The North Carolina native had his smoky eyes set on California in 2017, moving to LA in March. He still posts regular makeup tutorial…

Nominees

Alex Faction
YouTube makeup master Alex Faction can transform anyone into a glitter god or a ghoulish ghost with a few strokes. His incredible artistry often culminates in perfect recreations of characters like Freddy Krueger, Catwoman, and Pennywise the (frightening) clown from IT. The trained beautician posts tutorials for 210K+ YouTube subscribers, showing them how t…
Arshia Moorjani
New Yorker Arshia Moorjani is a makeup and fashion guru who knows from experience how to make girls with brown skin look incredible. The makeup master posts tutorials, reviews, and helpful tips for 185K+ YouTube subscribers and 160K+ Instagram followers, including videos that appeal to other Indian-Americans like herself, such as a “GLAM DIWALI 2017” video …
Jazmina Daniel
At first glance, it seems like the wildly intricate lip art on Jazmina Daniel’s Instagram feed must be Photoshopped. Incredibly, it isn’t—it’s simply the work of one of the most talented lip artists on Earth. Beyond the unbelievable textures and sheens she achieves, she also creates tiny versions of characters and people, like a pregnant Beyoncé, a scene fr…
Jordan Hanz
Self-taught makeup artist Jordan Hanz says that each of her wild creations “isn't so much about the makeup, but the message behind it.” The trained portrait artists uses herself as a canvas, transforming into everything from the Game of Thrones Night King to a Wonder Woman (“the most bad ass of bitches”) that looks torn from the pages of a comic book. Jorda…
Nià the Light
Nià Pettit, aka Nià The Light (and formerly Fro Girl Ginny), believes, “Acceptance of your flaws and your imperfections leads to great things.” That has certainly been the case for her, as she came to love her wild curly hair after growing up thinking blond hair and blue eyes were more ideal. Bringing her beauty tips to Instagram, Nià’s 395K+ followers find…
Sydney Szramowski
Many Instagram beauty gurus show their followers how to subtly apply makeup to achieve the most natural-looking results. Sydney Szramowski is definitely not one of those beauty gurus. Her @sydn4sty Instagram feed is filled with bright, glittery colors that fully envelope her eyes and lips—and sometimes her entire face! The wildly creative designs she concoc…