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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

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Your search returned 31 entries

Influencer & Celebrity Campaign, Video
finalist
ALDI Cart Smarts with Ben Bailey
ALDI has a different style when it comes to grocery shopping. They do things that might seem a bit …
Travel & Tourism
winner
Be Kind, Rewind: A Sleepover at the World’s Last Blockbuster
Food & Beverage
finalist
BUILT WITH CHOCOLATE MILK: Your Favorite Athlete’s Secret Weapon
After decades of declining milk consumption, published research identified a new usage occasion for…
Twitter Partnership
finalist
audience honor
Cheez-It Bowl Master of Cheez
To help make Cheez-It Crackers an essential part of consumers’ together time, the brand sought to e…
Graphics
finalist
Chevy, Player One
We needed to get people on Snapchat to care about the Chevy SUV lineup, specifically highlighting t…
360 Video, Creative use of Technology
finalist
Excedrin Works
America's 38 million migraine sufferers experience symptoms that interfere with every day – nausea,…
Brand Partnership, Financial Services, Social Good Campaign
finalist
Face the Fight
Today, soldiers die by suicide at 4x the rate they do in combat. That means it’s more dangerous for…
Pets & Animals, Real Time Response
finalist
Felix Cat Insurance - Cat of the Year
Only 1% of cats are insured in the U.S., showing a massive market opportunity and need for educatio…
Medium-Length Video
winner
FLUID
We were tasked with launching TRESemmé's Pro Infusion Collection, the first line of products design…
Twitter
finalist
Get Real: Rallying Around The Truth About Milk
Recently, milk has been under attack. New milk-like drinks and alternatives have been making confus…
Global Campaign
finalist
gold honor
Go Near: Celebrating Local Travel Only On Airbnb
Long Form Video, Video
finalist
Harley-Davidson: The Comeback Chapter
Every day, 22 veterans take their own life – many of whom suffer from Post-Traumatic Stress Disorde…
Creative use of Technology
finalist
Honey Maid | Wholesome Button
In 2014, Weber Shandwick alongside the brand and advertising creative partner agency Droga5 first l…
Multi-Platform Partnership
finalist
It's Time to Let Go
The world is moving toward autonomous vehicles and the competition was earning the bulk of the narr…
Multi-Platform Partnership
finalist
Lose Your Veginity
The plant-based food category has exploded with new competitors like Impossible and Beyond Meat. Bu…
Influencer & Celebrity Campaign, Food & Beverage
finalist
M&M'S 1 Million Tastes of Crispy Giveaway - #NashHasCrispy
How does an iconic brand like M&M'S engage the all-important Millennial and Gen-Z audiences? By bri…
Social Good Campaign, Hashtag, Food & Beverage
finalist
bronze honor
M&M’S Red Nose Day Campaign
In 2015, M&M'S launched a movement to raise money and awareness for the first U.S. Red Nose Day, a …
Instagram Stories
winner
Making Everyone Master Builders
The launch of the All-New Chevy Silverado pickup truck was underway, and we needed a way to capture…
Auto, Multi-Platform Campaign, Video
winner
gold honor
Master Building the All-New Chevy Silverado
The pickup truck is the lifeblood of the automotive industry. It’s the product companies depend on …
Auto, TikTok
finalist
My Chevy Truck ft. Breland
Imagine this—you open on an average, hard-working white male wearing plaid as he’s tossing lumber i…
LGBTQ Community Engagement
winner
Out & Open
LGBTQ bars are far more than just bars. For generations, they’ve served as safe spaces in which the…
Gamification, Instagram Stories
finalist
Race the Ring
The launch of the 2020 Corvette Stingray was a global event. Anticipated for decades, this first ev…
TikTok Partnership
finalist
gold honor
SKITTLES Littles Living
Please review the confidential section for the written submission and case video.
LGBTQ Community Engagement
finalist
SKITTLES Pride 2024
Please review the confidential section for the written submission and case video.
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