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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Foreign Language Campaign
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
NEW!
Rebrand Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Episodic
NEW!
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Creator & Influencer Partnerships
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Engagement
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
GEO (Generative Engine Optimization)
NEW!
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
Micro-Influencer Strategy
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Short Form Video
finalist
Meta: Fishing With Dad
In June, Meta was launching its first metaverse campaign since the company’s rebrand. The work aime…
Branded Content
,
Short Form Video
Meta: The Impact Will Be Real
This fully integrated campaign ran with the primary goal of helping people understand what the meta…
Contest or Promotion
MGM Resorts The Wild Wild Quest
In February 2022, MGM Resorts International rebranded its loyalty program from M life Rewards to MG…
Clapback
,
Community Management
,
Earned Media
,
Humor
,
Instagram
,
On a Shoestring
,
Organic Promotion
,
Real Time Response
,
Single Post or Activation
,
Twitter
,
Wine, Beer & Spirits
winner
gold honor
silver honor
bronze honor
Michelob Guy
When a picture of a man holding an ULTRA at a PGA event began to go viral, we quickly jumped into t…
Instagram Presence
Microsoft Education - An Instagram Community
Educators and school leaders are increasingly asked to do more with less. As a technology company, …
Education
finalist
Microsoft Education TikTok Channel Launch
The goal and purpose of Microsoft EDU TikTok remains to engage and continue fostering a fast-growin…
Search
winner
audience honor
Microsoft Leverages OCI Based Smart Bidding
Microsoft, an industry leading technology and hardware brand, looked to their paid digital agency, …
Short Form Video
,
Video Series
Microsoft OneDrive “Save Yourself” Campaign
Microsoft and Bread n Butter were faced with three overlapping challenges: Reposition One…
Business to Business
Microsoft Teams Social
Since the pandemic, the physical place where we work has gotten much more diverse – for some it’s a…
Long Form Video
Mighty Thor Animated Video
The Marvel's Avengers animated comics, or "Animatics," allowed Crystal Dynamics to tell our own sto…
Instructional Video
Mighty Thor War Table Deep Dive
The War Table for Mighty Thor is a deep dive for players to find out all about Jane Foster, the Mig…
Event & Experiential
Mike Judge's Beavis and Butt-Head Nacho Stunt
Beavis & Butt-head are back! Nearly three decades since the dynamic duo of dumbasess first appeared…
Filter/Lens
Mike Judge's Beavis and Butt-Head: Instagram AR Lens
Since 1993, there has been a die-hard fan base of Beavis and Butt-Head. Fans have quoted their icon…
Voice
finalist
silver honor
Miller Light: Roast & Toast
We needed a strategy and voice to cut through the noise on social media while staying true to what …
True Crime & Documentary Podcast
Mind of a Monster
Hosted by criminal psychologist Dr. Michelle Ward, Mind of a Monster brings listeners exclusive acc…
Blog & Micro-blog
finalist
Mindgruve Blog- Food For Your Brain.
The Mindgruve blog is designed for marketers and industry professionals who are looking for an insi…
Social Good Campaign
MindNation Philippines Sound Mind Daily
Social withdrawal is one of the most common signs of mental health conditions like depression and a…
Blog & Micro-blog
Mindvalley Blog
The façade of the Mindvalley Blog may be unassuming; however, one click in and it’s like diving int…
Comedy Video
finalist
Mini Mock: Rebirthing Center
The Comedy Central Digital Team created a number of social-first content series to engage our audie…
Humor
finalist
Minions: The Rise of Gru - "Roy Goes Viral: Minions Edition"
To help galvanize fans of all ages ahead of the long-awaited return of the Minions to the big scree…
Animation
Minions: The Rise of Gru – Minion Zodiac
To help the marketing and promotion of the Universal Pictures Home Entertainment release Minions: T…
Micro-Influencer Strategy
Minnesota Twins Micro-Influencer Strategy
With an average fan age of 57, the Minnesota Twins find themselves in a similar position as many ot…
Long Form Video
Minnesota Vikings: NFL Playoffs Showtime Video
In January of 2023, the Minnesota Vikings hosted the 2nd-ever playoff game at U.S. Bank Stadium. U…
Brand Identity
Mirror Bar – Brand Identity, Logo Design & Art Direction
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