The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project
From the 9th Annual Shorty Awards

Kin Community

Finalist in Facebook Presence


Kin Community is a digital media and entertainment company that inspires Millennial women around the world.

At Kin, we believe home is the most important place in the world. So in 2016, we set out to establish ourselves as the trusted go-to source on Facebook in making your home.

Strategy and Execution

By creating inspired content and experiences, Kin established a community that celebrates, inspires and helps Millennial women around the world to make their way home. A go-to source for women on Facebook to discover new skills, new stuff and new perspectives through original videos, skilled demos and how-to's, live broadcasts, Q&A's and more.


Through original video content and community, Kin created a widely diverse and engaged social following on Facebook.

Over the last year, Kin Community grew its Facebook following by over 500%. By creating over 1,000 new videos specially for Facebook, Kin gained over 106 million total video views and increased its average monthly engagement to 100,000 shares and 290,000 comments and reactions.


Video for Kin Community

Entrant Company / Organization Name

Kin Community


Entry Credits