THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!
From the 9th Annual Shorty Awards

Corner Carvin'

Entered in GIFs

About this entry

In order to promote the first ever NASCAR race on USA Network, this animated GIF was created as a tune-in graphic that highlights Watkins Glen International as an exciting road course race.

Why does this entry deserve to win?

Graphic created to highlight Watkins Glen International as an exciting road course race and rally fans to tune-in.

Results

Posted on Twitter, Facebook, and Instagram

Impressions:

116,000 – Twitter

410,000 -- Facebook

Engagements:

4,516 – IG

3,500 – Twitter

224 Retweets and 518 favorites (175% more than the average @NASCAR tweet)

84,500 – Facebook

(includes 80,000 video views and 4,350 likes, comments and shares)

https://www.instagram.com/p/BIqcqYggup-/, https://www.facebook.com/NASCAR/videos/10154087464408801/

Media

Video for Corner Carvin'

Entrant Company / Organization Name

NASCAR, Inc.

Link