ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

TYT

Finalist in Live Event Coverage

Audience Honor in Live Event Coverage

Entered in News & Media

Objective

TYT is America’s largest online progressive news network, recently celebrating 15 years of live streaming, and was among YouTube’s first channel partners. TYT's mission is to boldly pursue truth, challenge the establishment and drive positive change. That focus is evident in the stories TYT chooses to cover every day on the network's flagship show, The Young Turks. TYT is proud to be accountable to the audience and not corporate advertisers. AT TYT, delivering honest, timely and insightful perspectives on the day’s news without fear or favor is the priority. 

For nearly two decades TYT has provided our audience of engaged, politically active viewers with an unabashedly progressive take on the day’s top news stories. Hosts Cenk Uygur, Ana Kasparian, John Iadarola, and progressive contributors cut through today’s firehose of propaganda, spin and misinformation to deliver straightforward, honest commentary and analysis independent of influence from big corporate advertisers, billionaires or the political establishment of both parties. Beyond informing the public, TYT aims to create positive change in the world by giving voice to the majority of Americans who share in the values of fighting for justice, equality, healthcare reform, environmentalism, and broader economic prosperity. 

 

 

Strategy

TYT Amplifies Progressive Voices 

“You gave me a platform. People from my district heard about Justice Democrats...by watching your show and nominated me to [Justice Democrats]. That’s how my community started talking about it,” Cori Bush told Cenk Uygur on The Young Turks segment ‘The Conversation’ 

We were the first destination for many progressives in Congress to share their campaign agendas and speak to an audience of engaged voters. For example, Jamaal Bowman spoke first to The Young Turks following his primary victory.  

The Young Turks has become the go-to media outlet for progresive candidates including Nina Turner who chose TYT as one of the first interviews to announce her candidacy for Congress. The Young Turks covers the news and also provides a platform for progressives to speak about policy, promote their agenda, and engage with an audience that want to make change happen.  

TYT Covers Progressive Issues 

TYT aims to translate our reporting into action that helps make the change we want to see in the world happen. Our hosts are passionate about the stories we cover, and through our reporting seek not only to inform the public, but also to spur social and political action that will benefit everyday working people and not just elite interests.

As a side benefit, our passion and dedication engenders a much more interactive, mutually supportive relationship with our audience. As we like to tell our fans, “We’re not TYT. You’re TYT.” 

Prior to the election, Bernie Sanders made an appeal on The Young Turks to first get Joe Biden elected and then to work towards pushing Biden to the left. He appeared again in a post-Election interview talking about how he’ll fight to ensure that a stimulus bill gets passed. 

 

Results

As a network TYT has 21 million followers and over 16 billion views. It broke through as the fourth news network leading up to the 2020 election and dominates as the #1 most engaged news and politics network with over 500 million monthly views

TYT was the most watched progressive news network on Election Night and its continued coverage broke records with over 13.7 million total views and 109 million minutes watched. During the same week, The Young Turks passed 5 million subscribers on YouTube. It was record-breaking viewership. In 2020, The Young Turks celebrated 15 years of live streaming, making The Young Turks the longest running show in internet history. 

TYT has informed and engaged viewers and was the platform selected for various initiatives. Throughout the election season, The Young Turks helped promote getting out the vote by running Vote PSAs on its air during breaks. Additionally, The Young Turks platform was used by the Imagen Foundation to broadcast their first virtual Imagen Awards, recognizing Latinx talent in entertainment. The Young Turks was also selected as an exclusive streaming partner of “Parkland Rising” which followed the high school students and families who became fierce leaders of a national movement for gun reform following the February 2018 school shooting of 34 people in Parkland, Florida.

 

Media

Video for TYT

Produced by

TYT

Links