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From the 13th Annual Shorty Awards

92nd Oscars Winners Portrait Video

Entered in Short Form Video

Objectives

To create an impactful personal moment from each of the 92nd Oscars winners, just moments after they took to the stage to accept their awards, in an exclusive stylized portrait studio. We wanted to celebrate our Oscar winners by recognizing their journey to this moment.
 

Strategy and Execution

During the 92nd Oscars, we captured winners in our portrait studio just moments after they took to the stage to accept their awards. We asked the 92nd Oscars winners to share a message with their younger selves. Knowing what they know now, what would they say? Whether it was their first Oscar win or their fifth, the road to get there was a long one.

The videos—which captured the thrill and emotion of the moment for each of our winners— were released across Facebook, Instagram, Twitter and YouTube and continue to receive views.

Results

The videos—which captured the thrill and emotion of the moment for each of our winners— were released across Facebook, Instagram, Twitter and YouTube received over 3.3M impressions, 211k engagements, and 808k+ views with over 291k minutes of watch time. The videos continue to garner views and watch time.

Media

Video for 92nd Oscars Winners Portrait Video

Entrant Company / Organization Name

Academy of Motion Picture Arts and Sciences

Links

Entry Credits