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Special Project

Special Project
From the 12th Annual Shorty Awards

My Travel Diary: Kenya

Finalist in YouTube Partnership

Entered in Branded Series


When Adorama first concepted “My Travel Diary,” the idea was simple: define what it means to practice ethnical travel photography and have the video series serve as a passport to countries and cultures not often shown on social media. 

Travel photographs — of landscapes, people, or animals — often show just a quick snapshot of the destination. This series aims to go far beyond that. In season one, we collaborate with photographer and travel guide Erin Sullivan (@erinoutdoors) as she travels to Kenya and meets the mothers and children of the nonprofit Ubuntu Life, and show us all what it takes to be a respectful traveler and a citizen of the world.

Strategy and Execution

Sullivan, an experienced travel guide and photographer, leads us on the journey to Kenya, where we are introduced to the Ubuntu Life families, help to implement clean drinking water with the Maasai tribe, and capture the beauty of the people she meets, the nature she visits, and the wildlife she observes. 

The series aims to show that taking a photo should, instead of taking, give back to the subjects and the community, and Sullivan shows us how to best showcase the people and places whose likeness we capture. 


The series, hosted on YouTube, has more than 100,000 views since its premiere. Along with Erin Sullivan and the team behind Ubuntu Life, Adorama amplified the content to reach 100,000 additional viewers. 


Video for My Travel Diary: Kenya

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