THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
By Campaign
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Walter Mitty
What started as the search for Frame 25 in The Secret Life of Walter Mitty became a real life-chang…
Health and Fitness
,
Retail & E-Commerce
Warning: Our Passion for Health is Contagious
Healthy living doesn't have to be hard! With a stream of tips, tools, recipes, inspirational storie…
B2B
Wattbike
The Wattbike team needed to step out from the rarefied training environment of elite athletes to es…
Mid-Size Agency
WAY TO BLUE
We bring our clients closer to their audience. By using insight we drive effective Social Media str…
Mobile App
,
Multi-Platform Campaign
winner
WE THE ECONOMY 20 Short Films You Can’t Afford to Miss
Paul G. Allen's Vulcan Productions and Morgan Spurlock's Cinelan have partnered to produce and dist…
Health and Fitness
Weight of the Nation for Kids
HBO Documentary Films and The Institute of Medicine (IOM), in association with the Centers for Dise…
B2B
,
Education
Wella Education
Wella Education has created a community where stylists share ideas, blow minds with their collectiv…
LinkedIn
winner
Wells Fargo
Hey, Shorty. In 2014 our LinkedIn mission was very simple: help our followers be better at what the…
Financial Services
Western Union Global Social Content
Western Union customers are so much more than customers; they are heroes. Most left their country o…
Multi-Platform Campaign
finalist
What is i3 Anyway?
To create mass awareness of its first all-electric vehicle, BMW created a Super Bowl commercial and…
Technology
WHAT WILL COMMUNICATIONS LOOK LIKE IN 2025?
The interface between man and machine has historically relied on text - both keyboard and mouse - t…
Contest or Promotion
Wheel of Fortune’s #WinTheWedge Contest
When Wheel of Fortune decided to retire several Wheel wedges for their 32nd season, we recognized a…
Sports
Wimbledon 2014: Rising above the noise
Competing against the goliath that was the Fifa World Cup, Wimbledon held its own with an engaging …
Real-Time Response
,
Hospitality
finalist
Wingstop Mangonero
Not all brands are agile and forward-thinking enough to base a quick turn campaign, much less an…
Hashtag
Wonders of South America Blogger FAM Series
To further the brands' already existing Only in South America campaign, LAN Airlines & TAM Airli…
Games
finalist
Words With Friends “May The Best Friend Win"
Zynga's Words With Friends is the number one mobile words game of all time, but the brand was conce…
Data Visualization
,
Twitter Campaign
,
Hashtag
,
Real-Time Response
finalist
World Cup 2014 Twitter Visualization
Objective of CampaignThe #armswideopen campaign wanted to capture the global nature and passion of …
Sports
finalist
World Cup Global Stadium: #JoinIn
The FIFA World Cup is a unique, quadrennial tournament. And by the end of it all, one sixth of the …
Data Visualization
World Water Week
Energy and water are essential resources for addressing basic human needs such as food production a…
Multi-Platform Campaign
,
Mid-Size Business
finalist
World's Largest Urban Zipline
The Speed Stick® GEAR™ team, Fullscreen and one of the Internet's most exciting filmmakers, Devin G…
Social Good Campaign
finalist
WTFP?! Where's the Family Planning?!
EngenderHealth launched the WTFP?! (Where's the Family Planning?!) campaign to grab the attention o…
Animated GIFs
finalist
Wunderman's 12 Days of Gifaways
Our initial goal was to create a holiday card that people would actually want to open. People g…
Multi-Platform Campaign
WWE Network
By bringing WWE to cable, closed-circuit television and pay-per-view, Vince McMahon revolutionized …
Facebook
WWE on Facebook
With more than 24.7 million total likes, WWE's Facebook Fan Page (http://fb.me/WWE) acts as a centr…
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