ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

The Investopedia Express with Caleb Silver

Finalist in Podcast

Objective

Investopedia’s new podcast, The Investopedia Express, launched in September 2020 with Editor-in-Chief, Caleb Silver as its host. Investopedia’s first foray into audio journalism, the podcast serves as an extension of its 22-year old history of educating and empowering millions of investors around the world. The goal was to create a short, digestible and educational investing podcast that empowers individual investors to get smarter about finance topics, trends, and market dynamics that influence their financial lives and portfolios. 

On air, Caleb digs into the most important stores in investing and global economics, sharing his decades-worth of industry knowledge with everyday listeners. As an expert, Caleb utilizes his skills to break down the news that surrounds the current market to create an accessible and inviting listen around a frequently intimidating topic. He interviews some of the biggest names in business and arms consumers with information that investors need to start each week with money headed into their pockets. 

Strategy

Hosted by Investopedia Editor-in-Chief, Caleb Silver, The Investopedia Express launched in September 2020 during a global pandemic with severe economic implications. The Investopedia team decided a podcast offered the opportunity to reach consumers in a new, easily consumable format, tapping into the gap in the market between excellent business podcasts and the rising number of podcast listeners. The Investopedia Express prepares and educates consumers about the current state of the stock market which changes on a dime, while preparing and guiding listeners to take informed action around money and finance management. 

The initial goal of The Investopedia Express was to fill a market gap in the podcast landscape. While financial news programs and long-form interview series saturate podcast offerings, Investopedia identified a much needed new category: short-form bitesize business content. The Express has expertly weaved interviews, news analysis, and education into a single weekly digest. 

The 20-25 minute weekly episodes are packed with segments dedicated to the latest markets news, investing terms of the week, and special guests explaining the most important developments in global markets and how they impact retail investors. Some of the most recent notable guests include Ali Velshi, Economic Correspondent for NBC News, Kevin O’Leary, investor on the television show Shark Tank ,  Bethany McLean, a contributing editor for Vanity Fair, and more. 

Results

With 22 years of hard-work, the Investopedia team has created a trusted consumer base of over 20 million monthly readers that turn to and rely on Investopedia for business and financial information and advice. The Investopedia Express was a logical next step for the team, creating a new channel to reach consumers for timely market information and analysis from a source that listeners already trust, reinvented and distributed in a new medium. 

Since launching on Sept. 8th, 2020, The Investopedia Express podcast has been downloaded over 90k times across 99 countries. The Express broke top 10 lists across Apple Podcasts, including: #3 in US - Business News, #1 in Great Britain - Business News, #1 in Canada - Business News, #1 in India - Business News, #1 in Mexico - Business News, #1 in Norway - Business News, #1 in Ireland - Business News, #1 in New Zealand - Business News, #1 in Italy - Business News, #1 in Switzerland - Business News, #1 in Saudi Arabia - Business News, #1 in Singapore - Business News.

Media

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