Glitch - The Shorty Awards

THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Awareness Campaign NEW! Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Cultural Campaign NEW! Multi-Platform Campaign On a Shoestring Campaign Pro Bono Campaign Regional Campaign Social Movement Campaign

By Industry

Automotive Business to Business Consumer Brands NEW! Education Entertainment Fashion and Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Nonprofit Real Estate NEW! Retail & E-Commerce Sports Technology

By Platform

Facebook Instagram LinkedIn Other Platforms TikTok X (formerly Twitter) YouTube

Original Content

Branded Content Branded Series Documentary Short Extended Reality Feature Film NEW! Gaming Images Interactive Content Live Streaming Long Form Video Micro-site or Blog Podcast Research Reports NEW! Short Form Video Video Video Series

Partnerships

Corporate-Community Influencer, Creator & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Creative Use of Technology Data & Insights Earned Media NEW! Employee Engagement Event & Experiential Generative AI Guerrilla Marketing NEW! Paid Media PSA Real Time Response Single Post Sound & Music NEW! Storytelling User Generated Content

From the 13th Annual Shorty Awards

Glitch

Finalist in Video Pre-Roll

Objectives

Confidential.

Strategy and Execution

Confidential.

Results

Confidential.

Media

Video for Glitch

Entrant Company / Organization Name

Critical Mass, AT&T

Links

Entry Credits

Valarie Carlson
Chief Creative Officer at Critical Mass
Frank Dattalo
VP, Executive Creative Director at Critical Mass
Christiaan Welzel
Group Creative Director at Critical Mass
Dimitri Kalagas
Group Creative Director at Critical Mass
Rance Randle
Creative Director at Critical Mass
Will Danilow
Creative Director at Critical Mass
Eric Jorgensen
Associate Creative Director at Critical Mass
Chantal Miyagishima
Copywriter at Critical Mass
Alice McCarthy
Art Director at Critical Mass
Amanda Kim
Copywriter at Critical Mass
Alexa Aguilar
Designer at Critical Mass
Julia Meade
Designer at Critical Mass
Will McKeown
Designer at Critical Mass
Alissa Hansen
EVP, Head of Production at Critical Mass
Executive Producer
Sydney Woodman at Critical Mass
Producer
Cale McArthur at Critical Mass
EVP, Client Partner
Stacia Parseghian at Critical Mass
SVP, Client Partner
Heather Livengood at Critical Mass
Amy Dyson
Account Director at Critical Mass
Bruna Schrickel
Senior Account Manager at Critical Mass
Joanna Mathews
Strategy Director at Critical Mass
Mike Ramirez
Delivery Producer at Critical Mass
Annick Froget
Delivery Producer at Critical Mass
Sujei Sierra
Lead Manager, Critical Mass at AT&T
Kaitlyn Motycka
Sr Performance Marketing Manager at AT&T