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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice Branded Content Branded Series Documentary Short Email & Newsletter Feature Film Images Interactive Experiences Long Form Video Micro-site or Blog Podcast Research Reports Short Form Video Vertical Video NEW! Video Series

Cause

Animal Rights & Welfare Arts & Culture Civic Engagement NEW! Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes Poverty Relief Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership Corporate-Community Influencer, Creator & Celebrity Non-profit Partnership Other Partnerships

Platforms & Technology

Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Employee Engagement NEW! Event & Experiential Guerrilla Marketing Integration with Traditional Media Paid Media PSA Single Post Storytelling Use of Viral Content User Generated Content

Shorty Awards Entries

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Your search returned 29 entries

Consumer Brand, YouTube, Hashtag
winner
silver honor
#LikeAGirl
Girls experience their biggest drop in confidence during puberty, around their first period. Always…
YouTube
AJ+ YouTube
AJ+ is a digital-only news agency that produces content specifically tailored for an online audienc…
YouTube
finalist
All Things Hair
Unilever is the third biggest player in the global hair care market, and struggles to achieve gr…
YouTube, Ambassador & Celebrity Campaign, Fashion, Beauty & Luxury, Video
winner
All Things Hair - Big Hair Meets Big Data
There are around one billion Google searches relating to hair care every month, but the hair care s…
YouTube
BBC America on YouTube
BBC America uses YouTube to deliver content to its audience in the place they love to watch video. …
YouTube
Breaking Out: A Series by Sour Patch Kids
In 2014 Sour Patch Kids [SPK] set out to raise awareness of the brand among its core demographic, c…
YouTube
Cartoon Hangover
Cartoon Hangover is an original YouTube channel that produces television-quality cartoons for the I…
YouTube
finalist
ESPN YouTube
ESPN on YouTube extends the best rights in sports to everywhere sports are digitally consumed. ESP…
YouTube, Wine, Beer & Spirits
winner
Friends Are Waiting
Objective:The Budweiser Consumer Social Responsibility team within Anheuser-Busch InBev wanted to a…
Social Good Campaign, YouTube, Video
Fueling Good Road Trip
In a world consumed with fluctuating gas prices and general apathy towards gasoline brands, Mi…
Consumer Electronics, Instagram, YouTube, Facebook Page, Consumer Brand
winner
GoPro
GoPro, maker of the world's most versatile camera and generator of some of today's most engaging co…
YouTube
winner
GoPro: Best on YouTube
As inventor of the world's most versatile camera and category creator in action, adventure and life…
Travel, YouTube, Video
Hilton Worldwide – DTour Hub
To create a better way to plan and share trips, we worked with Google to build DTour, the first-eve…
Technology, YouTube, Video
Hilton Worldwide – DTourist Live Stream Video Google Hangout
To create a better way to plan and share trips, DoubleTree worked with Google to build DTour, the f…
YouTube
Last Week Tonight
A freshman series entering into the hilariously competitive late night arena, Last Week Tonight nee…
YouTube, Video, Hospitality
winner
Meet Me at Starbucks
For Starbucks first ever brand campaign, we wanted to show what the brand means in culture beyond t…
YouTube, Video
Mountain Dew MiniMini Series
In a world where nobody has time for anything, Mountain Dew presents a "Mini Mini-Series" that you…
YouTube
Old Spice - YouTube
YouTube has become the bread and butter of Old Spice digital content. People come to burn time watc…
YouTube, Humor, Video
finalist
PMK∙BNC: "Barely Legal Pawn"
For the fourth consecutive year, Audi of America returned as the official automotive sponsor of the…
YouTube
finalist
Red Bull's YouTube Presence
In 2006, a beverage brand uploaded it's first video to YouTube, and in 2008, it launched its signat…
YouTube
SquareTrade Teaches Customers about Device Damage on YouTube
In April 2013, SquareTrade introduced its Breakability Index for devices - a new Richter Scale for …
Brand on Twitter, YouTube, Facebook Page, IRL, Video
finalist
TED
TED is a nonprofit devoted to Ideas Worth Spreading. It began in 1984 as a conference bringing tog…
YouTube
The Cap’n Crunch Late Night Show
The Cap’n Crunch brand wanted to find a way to engage with consumers (primarily men) in their 20s a…
YouTube
The Grand Slams
How do you leverage a brand's most recognizable and famous menu item? You bring it to life. First,…
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