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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership YouTube Partnership

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Business to Business Consumer Brand Education Entertainment Fashion & Beauty Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Overall Presence

Meta Presence Multi-Platform Presence Other Platform Presence TikTok Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Immersive Instagram Interactive Content Other Platform TikTok YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Education, Multi-Platform Partnership, Multi-Platform Campaign, Organic Promotion, Branded Content, Storytelling
finalist
Unlikely Gadgets
EF Englishlive is one of the largest online English school in the world. The goal of the campaign w…
Multi-Platform Campaign, Multi-Platform Campaign, Branded Content, Humor, Creative use of Technology
finalist
Unlimited Eye Browsing
Visible stepped on the scene as a wireless service ready to change wireless service—for the better.…
Launch Campaign
finalist
Unlimited Limited Time Offer
In a world full of Limited Time Offers, Five Guys was a newbie. Our objective was to launch their f…
User-Generated Content
finalist
Unlimited Together 2016
The United States' strength as a nation lies in its unity. It's not the divided states, but United …
Social Activism, Social Good Campaign
finalist
gold honor
bronze honor
Unlock Water For All
When COVID-19 hit, Americans were overwhelmed by how best to prevent the spread of the virus, yet o…
Comedy Video
finalist
UNO “April Fool’s” Social Video
Game night has never been so unapologetically brutal. UNO Show ‘Em No Mercy took the internet by st…
Event & Experiential
finalist
bronze honor
UNO Social Club Las Vegas
Mattel’s UNO Social Club took over one of Las Vegas’ most coveted suites inside the Palms Casino Re…
Community Engagement, Event & Experiential, Interactive Content
finalist
Unreal Fest
Unreal Fest is Epic Games’ global conference for the Unreal Engine, bringing together developers, a…
Social Good Campaign
finalist
Unselfie
The selfie becomes a selfless act with the #unselfie. A picture of your face covered by a paper wit…
Brand Identity, Business to Business, Health & Fitness
winner
silver honor
Unsick Day
At Zocdoc, a digital health company with a mission to give power to the patient, we were shocked to…
Media Buying Strategy-Shoe-String, Organic Promotion
finalist
gold honor
audience honor
Unsolved Mysteries
One of the most enduring true crime documentary series, Unsolved Mysteries ran 15 seasons (1987 – 2…
Integrated Campaign, Launch Campaign, Multi-Platform Partnership
finalist
Unstopables Unlimited: A Masterclass in Integrated Masstige Marketing
In the current era of "Quiet Luxury," elegance is often defined by its exclusivity — guarded behind…
Video Ad
finalist
bronze honor
Unstoppable Dreams
Honda is a brand with a legacy of powerful innovations, successful products, and motorsports champi…
Science & Technology Podcast
finalist
Unsung Science with David Pogue - CBS News
In a time where science can feel inaccessible, UNSUNG SCIENCE WITH DAVID POGUE seeks to educate lis…
Africa, Short Form Video
winner
audience honor
Untamed Adventures with Fairmont in Kenya
Our primary objective was to promote awareness of Fairmont Hotels & Resorts as an incredible safari…
Facebook Live
finalist
Untangling the Holiday Spirit
Our Holiday Scratch-Off campaign was all about feeling the Holiday spirit instantly. We wanted to c…
Shoe-String Media Buying Strategy, Social Good Campaign
winner
audience honor
Untasty Dishes
Dirty water is deadly. It infiltrates the lives of over 663 million people every single day and kil…
YouTube
finalist
Untold America
Untold America is a documentary show published to the AJ+ YouTube channel and is part of our organi…
Unboxing Video
finalist
audience honor
Unwrap Holiday Success
Most small business owners generate a majority of their revenue during the November and December ti…
Art Direction, Humor, LGBTQ Community Engagement, Micro-Site
finalist
Unwrapped
Every year, Grindr compiles anonymous aggregated data from our global user base and surveys our com…
Podcast
finalist
Up from the Grave with Don Lemon
Try to imagine your ancestors dying without sharing their stories.  From the good to the bad, your …
Facebook Live
finalist
bronze honor
audience honor
UPFRONTS 2018 FACEBOOK LIVE EVENT
OBJECTIVECrown Media Family Networks held an impromptu Facebook Live event in Central Park to make …
Non-Profit
finalist
Upkept by Consumer Reports
Your home is one of your biggest financial investments and it doesn't come with instructions.  T…
Clapback
finalist
UPS / Dionne Warwick
The biggest threat to UPS isn’t another shipping provider; it’s invisibility. The average person is…
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