THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality & Travel Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Twitter Campaign
finalist
HBO, Veep Robocall #iSupportSelina
How to help the fictional Selina Meyer, played by the award-winning Julia Louis-Dreyfus, go from Ve…
Twitter
HBO, Veep Season 4
GLOW and HBO wanted to build anticipation and awareness surrounding the Season 4 premiere of HBO's …
Social Media Manager
HBO: Best Social Media Manager - Sabrina Caluori
Named one of StyleCaster’s Top 25 IT Kids of 2011 for “inspiring us with innovation," Sabrina Caluo…
Social Media for Sports
finalist
HBO: Boxing
HBO has established a dominant presence in the social space for the sport of boxing, leading the wa…
Facebook Campaign
finalist
HBO: Game of Thrones - Facebook
In January 2011, HBO began to harness the power of Facebook with the launch of the official Game of…
Campaign for Television
HBO: Game of Thrones - TV campaign
In today’s digitally-enabled world, advanced word of mouth can make or break a TV show or film at t…
Television
HBO: Industry S2
After two years off the air Industry returned to HBO with a Season 2 that delivered even more scand…
Twitter Ad Platform
finalist
HBO: True Blood DVD/Blu-ray Promoted Trend Campaign
To build awareness of and drive purchase intent of “True Blood" DVD’s and Blu-ray for the holiday s…
Best Use of Video
finalist
HBO: True Blood, Immortalize Yourself
To drum up buzz for Season 4 of True Blood, HBO put its rabid Truebiefanbase inside a minisode of T…
Lifestyle & Entertainment Podcast
finalist
gold honor
HBO's Succession Podcast
Throughout the season of HBO’s award-winning show Succession, host Kara Swisher breaks down the sho…
Lifestyle & Entertainment Podcast
finalist
HBO's The Last of Us Podcast
The Last of Us Podcast is a companion podcast to the HBO Original series The Last of Us that launch…
Tumblr
winner
HBO’s "Beautiful Death" Countdown for 'Game of Thrones'
To build anticipation for Season 4 of HBO's Game of Thrones and encourage catch-up of the first …
Facebook Campaign
winner
HBO’s True Blood “Immortalize Yourself" Facebook Application
HBO tasked Definition 6 to create a unique promotional event for the Season Four Premiere of “True …
Integrated Campaign
winner
HBO’s Westworld Season 1 - Integrated Campaign
"Live without limits" is the tagline for Westworld, a theme park where the line between human and a…
Art Direction
HBO’s Westworld: www.DiscoverWestworld.com
HBO's Westworld transports viewers to an immersive theme park where the line between human and arti…
Pharma & Healthcare
HCP & Consumer Synergies: How Novo Nordisk Cross-Functional Teams Drove Crucial Audience Engagement
For Type 2 Diabetes patients, doctors play a crucial role in their medication journey as 80% of pat…
Short Form Video
finalist
He Sleighed That
Waymo is an autonomous driving technology company and independent Alphabet company subsidiary that …
Animations
winner
He Survived Ebola. Now This Doctor Is Battling Coronavirus
At the start of the pandemic, we were looking for ways to bring the seriousness of the situation to…
Facebook
He-Man & Power Bar April Fool’s Day Content Collaboration
What happens when the most powerful action figure in the universe joins forces with the world's mos…
Brand Awareness Campaign
Head in the Game Campaign
Rhone’s “Head in the Game” campaign redefines the narrative around Mental Fitness by using the univ…
Short Form Video, TikTok Partnership
finalist
Head of Tomato Technology
Given its iconicity, one would think that people simply trust Heinz. Yet, when conducting social li…
Games
finalist
Head vs Heart Campaign Euro 2016 - Top Eleven
Top Eleven was already the most popular mobile soccer game in Europe. But the question was, how cou…
Ambassador & Celebrity Campaign
finalist
HeadCount #GoVote 2014
In 2014, HeadCount staged the largest organized Election Day social media push in history, with ove…
Social Good Campaign
HeadCount Midterms 2022 x Digital Voices
In America, it’s estimated that 73% of young adults aged 18 to 29 didn’t cast a ballot in 2022. Thi…
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