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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Multi-Platform Campaign
#doingood
For decades, Minute Maid Orange Juice was the first thing families tasted every morning. It seemed …
Social Good Campaign
#DontPanicButton
YouTube wanted to assert itself as the go-to online hub for high quality entertainment for both con…
Influencer & Celebrity Campaign, Social Good Campaign, Hashtag, Food & Beverage
finalist
#DrinkGoodDoGood – Bringing Awareness and Produce to Food Deserts
What was once seen as a reflection of narcissism, selfies have now become a symbol of selflessness,…
Hashtag
#DrinkUpAshanti
Drink Up is the Partnership for a Healthier America's consumer campaign to encourage people to drin…
Social Good Campaign
#EdgewaterStrong
Our corporate office is located in a small town along the Hudson River across from NYC. We have cal…
Integrated Campaign, Social Good Campaign, Non-Profit
finalist
#ENDTHEBACKLOG: Because Survivors of Sexual Assault Deserve Justice
In the United States, someone is sexually assaulted every two minutes—hundreds of thousands of p…
Health & Fitness
#EpilepsyExchange: Social Media Meets Clinical Care
Chloe Politis will never forget the day she had her first seizure. She was in the bathroom at home …
Social Good Campaign
#EqualityForward
On June 1, the Human Rights Campaign Foundation and American Apparel, Inc. launched the #EqualityFo…
Family & Parenting
finalist
#EveryDayCare – Whirlpool, DigitasLBi and Crowdtap
In the past, the only reason people had to engage with Whirlpool was when they had a product compla…
Social Media Tool
winner
#EveryDayCare – Whirlpool, DigitasLBi and Crowdtap
In the past, the only reason people had to engage with Whirlpool was when they had a product compla…
Hashtag
finalist
silver honor
#FeelsLikeHome Best Hashtag
At Qantas, there's one hashtag that encompasses all that we feel about Australia, and all that we w…
Hashtag
finalist
silver honor
#FlipOffFur
The goal was to use limited advertising budget to raise awareness and create engagement among those…
Wine, Beer & Spirits
#GarnachaDay Social Activation
#GarnachaDay is an annual offline event that publicizes and celebrates the Garnacha wine grape (aka…
Social Good Campaign, Hashtag, Fashion, Beauty & Luxury
winner
#GayIsOK
Lush actively supports LGBT rights, but this is a challenge for a global business present in coun…
Emojis, Non-Profit
finalist
#GiveAShit by WaterAid
The world has a shit problem. One in 10 people in the world today does not have access to a safe, …
Influencer & Celebrity Campaign, Integrated Campaign, Live Events
finalist
#GoodIsWinning Campaign Engages Pope Francis with US Millennials
Following Pope Francis' directive for the Catholic Church to expand use of digital and social media…
Influencer & Celebrity Campaign, Hashtag, Video, Sports
finalist
#GronkIsMyCoPilot
As the city's largest airline, JetBlue continues to invest in Boston – building its offerings from …
Hashtag
#HaloFeeditForward
Despite large retail partners and a passionate following, Halo premium pet food was largely unknown…
Integration with Live Television, Multi-Platform Campaign, Hashtag
#HANKandERIC
Our objective was to create a trending hash tag that would promote Hank's brand new single "Are You…
Video
finalist
#HatchKids vs. Child Hunger for Unilever Project Sunlight
Child hunger in the United States is a pervasive problem – and a much bigger one than most people m…
Social Good Campaign
#HatchKids vs. Empathy
Hatch is a unique digital storytelling and media literacy program created by SheKnows Media. Hatch'…
Twitter
#HatsOffToTom
In 2015, MasterCard was a sponsor of The Open Championship, one of the most anticipated golfing eve…
Physical & Digital, Social Good Campaign, Hashtag, Non-Profit
finalist
bronze honor
#HavasPeepShow
The Breast Cancer Awareness installation inside advertising agency Havas Chicago's lobby was design…
Hashtag, Real Time Response, Media Buying Strategy
finalist
#HaveUFoundtruTV
Summary:#HaveUFoundtruTV was a real-time brand awareness effort that anticipated, then capitalized …
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