Winners and Honorees | Shorty Awards

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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

Brands & Orgs Influencers Impact

Filter/Lens, LGBTQ Community Engagement, TikTok

#REALVOICESOFPRIDE

There are currently 72 countries where LGBTQIA+ people are discriminated against by law. In six of …

Pharma & Healthcare

Just when science is needed most, it has come under attack. The pandemic showed the world that when…

Long Form Video

Just when science is needed most, it has come under attack. The pandemic showed the world that when…

TikTok Partnership

For Coca-Cola’s first TikTok campaign, it was of utmost importance to use TikTok in a way that was …

TikTok

For The Coca-Cola Company’s introduction to the TikTok platform, it was of utmost importance to use…

Multicultural Community Engagement

For Coca-Cola’s first TikTok campaign, it was of utmost importance to use TikTok in a way that was …

Hashtag, User-Generated Content

For The Coca-Cola Company’s introduction to the TikTok platform, it was of utmost importance to use…

Long Form Video, Social Good Campaign

Every year, we create an online holiday video to showcase our unique workplace culture (and values …

TikTok Presence

#TargetTok - No list, just ✨vibes✨

TargetTok was launched with the ambition to reach younger audiences that are consuming content i…

Sports

#TeamStateFarm Takes on Super Bowl LV

Heading into Super Bowl LV, State Farm was poised to enter its largest advertising arena yet with t…

Multi-Platform Campaign

#UltaBeautyatTarget - The Perfect Pair

In launching our biggest partnership of the year, our objective was to bring awareness to the 50+ p…

Contest or Promotion, Food & Beverage, Hashtag, Integrated Campaign

#UnlockPretzelCrust

With its creamy cheddar cheese sauce and salted soft pretzel crust, Little Caesars’ Pretzel Crust P…

Creative Use of Technology, Data Visualization, Games, Single Post or Activation

It was the one-year anniversary of Activision’s newest battle royale game: Call of Duty: Warzone. T…

Instagram Presence

12 Days of Red Notice Campaign Giveaway

The objective here was to personalize our 12 Day of Red Notice campaign and do something massive fo…

Storytelling

12 Hours With Anitta

Facebook was developing a tentpole event for Hispanic Heritage Month and they came to Billboard to …

Digital Pivot, Multi-Platform Partnership

160over90, Capital One Café: The Blend

Capital One is on a mission to reimagine banking, constantly challenging the way things are done by…

Podcast

2 Scientists Podcast

Scientists Inc is a volunteer-run, nonprofit 501(c)3 dedicated to creating unique connections betwe…

Podcast

20 for 20 Podcast

It has been 20 years since the September 11, 2001 terrorist attacks and more than 10,000 first resp…

Branded Content, Short Form Video

2021 iHeartRadio Jingle Ball Social Stop Presented By Capital One

Each year, the iHeartRadio Jingle Ball Tour marks the start of the holiday season. Each year, the i…

Live Event Coverage, Live Events

2021 iHeartRadio Jingle Ball Tour

More than 20 years ago, New York's Z100, the most listened to pop radio station in the country, int…

LGBTQ Community Engagement

2021 LGBTQ State of the Union with Billy Porter

Our objective is to reflect on American governmental leadership at its highest level, examine how i…

Facebook Partnership, Facebook Presence, Facebook

2021 MTV EMA Facebook Campaign

The 2021 MTV EMA Facebook campaign was an immersive endeavor bringing fans around the world a one o…

Global Campaign, Live Events, Localization

The 2021 MTV EMAs in Budapest, Hungary was a celebration of the best in global music. From nigh…

Globalization, Television

The 2021 MTV EMAs in Budapest, Hungary was a celebration of the best in global music. From nigh…

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