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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Snapchat Filter/Lens
finalist
"Younger" Snapchat Filter
Our goal in the final days leading up to Younger's season 4 premiere was to drive urgency, gettin…
Customer Service
finalist
“@united Customer Service on Twitter: From Black Hole to Top Shelf"
United Airlines’ Social Operations team assists travelers across the globe in near-real time on Twi…
Art & Culture Podcast
“100 Years of Radio in Brazil - A Series with the Radio Record Collection”
In 2022, we developed the 13-episode podcast/videocasts series to celebrate the 100th anniversary o…
Long Form Video
finalist
“A Visit From St. Nicholas” as Read by Louis Armstrong
In the fall of 2022, Verve Records released the first-ever official Christmas album from Louis Arms…
Audio Clips
audience honor
“Am I the Drama?” RuPaul’s Drag Race S14 (originated on TikTok, used by Lady Gaga)
Each year, RuPaul’s Drag Race announces a new cast of Queens for regular seasons and All Stars seas…
Non-Profit
“Ask Eric Anything”
When people are diagnosed with a spinal cord injury or paralysis, they oftentimes are unsure of whe…
Pinterest
finalist
“Better Money Habits" by Bank of America
When you think advertising and financial services brands, ho-hum bill stuffers and snoozy direct ma…
Physical & Digital
finalist
silver honor
“Beyond The Bubbles” by Perrier x Refinery29’s #29Rooms
Perrier wanted to engage with millennials to amplify Perrier through social-first content created b…
Insights & Trends
“BOGO Black Friday 2021”
After the success of Jerky in a Box’s first Black Friday campaign in 2020, Jerky In A Box and Blue …
Music & Dance
finalist
silver honor
“Bolder, Prouder, Stronger Reader” Kid Power Anthem
More than an event, more than a fundraiser, the Scholastic Book Fair creates empowering moments of …
Online Community
“Dare To Travel” | A Travel Show Designed for the Digital Generation
In an era of ever more pervasive media fragmentation and ad blocking, it's harder and harder for br…
Mobile Campaign
finalist
“Dear Maiah” | An Interactive Advice Instagram Show
In an era of increased ever more pervasive media fragmentation and ad blocking, it's increasingly h…
Instagram
finalist
“Dear Maiah” | An Interactive Advice Instagram Show
In an era of increased ever more pervasive media fragmentation and ad blocking, it's increasingly h…
Humor
“Dear Maiah” | An Interactive Advice Instagram Show
In an era of increased ever more pervasive media fragmentation and ad blocking, it's increasingly h…
Branded Podcast
“Force Multiplier” Podcast
“Force Multiplier” is an original podcast that brings technology, culture, and community together t…
Short Form Video
“Get Out The Vote” Acrylic Nails
Black women are often considered the backbone of the Democratic Party. They are reliable and loyal …
Meme
finalist
“Hey Girl" is out - “Hey Lassie" is in! STARZ launches meme campaign for Outlander
"Hey Girl" is out - "Hey Lassie" is in! To drive ongoing in-season social buzz for its new show Out…
Storytelling
“Hidden Figures” of Polio History
For over 35 years, polio eradication has been a primary initiative of Rotary International. In that…
Branded Series
“Hola Papi!” The First Ever LGBTQ Advice Column from a Latinx Perspective
There is a huge gap in the LGBTQ world when it comes to content that relates to queer millennial au…
Humor
finalist
“How to Protect White People's Feelings in the Workplace”
To finally have an open conversation about racism by dealing with a bigger issue at stake: white se…
Pharma & Healthcare, Video Series
finalist
silver honor
“I Heard it on the Internet” Explainer Video Content Series
The Challenge As a vaccine maker, Pfizer recognized that COVID-19 misinformation was damaging. Ac…
Branded Series
“Introducing” the Mrs. Maisels of Today
Amazon partnered with Elizabeth Banks' comedy-based digital, WhoHaha, to generate excitement and dr…
LGBTQ Community Engagement
finalist
bronze honor
“It’s a Sin” Time Capsule
We set out to engage the masses and build a passionate fandom for It’s A Sin while increasing visib…
Gamification
“It’s a Wonderful Lifetime” Bingo
In the fall of 2019, Lifetime released a series of 30 never-before-seen holiday movies as part of t…
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