THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Fashion
finalist
audience honor
Launch of Savage X Fenty – Lingerie by Rihanna
Music and fashion icon Rihanna embarked on her newest venture: lingerie designer. Inspired to creat…
Tumblr Presence
finalist
Launch of Splatoon U.S. on Tumblr
The launch of Splatoon in May 2015 brought a new IP for Nintendo to the consumer market and was one…
Food & Beverage
Launch of Summer Ice Pop
Tic Tac® wanted its launch of the new Summer Ice Pop flavor to resonate with its Millennial target …
TikTok Partnership, TikTok Presence
finalist
bronze honor
Launching @Lenovo on TikTok
Lenovo joined TikTok in January 2021 working with both TikTok creators and employee creators. Our g…
YouTube Partnership
Launching a new smartphone by strapping it to a 10’ rocket
As the creator of the first smartphone, Motorola has a storied history of innovation. But over time…
Consumer Brand
Launching a Social-Minded Brand, CLEAR SCALP & HAIR THERAPY
Unilever partnered with Weber Shandwick in 2012 to launch a revolutionary line of shampoos and cond…
Instagram
Launching Moonbase 8
At its core, Moonbase 8 is a workplace comedy with a twist that our characters aren’t aware of. To …
Launch Campaign
Launching NFL Blitz Legends
After decades of anticipation, Arcade1Up launched a remastered version of the much beloved NFL Blit…
Live Streaming Video
Launching Pepsi's Periscope
In mid 2015, Pepsi was looking to launch its music initiative in a way that would engage millennial…
Beauty, Instagram Partnership, Integrated Campaign
finalist
Launching Restylane Kysse During the COVID-19 Pandemic
Real Chemistry planned to launch Galderma’s new hyaluronic acid (HA) lip filler Restylane® Kysse wi…
TikTok
finalist
bronze honor
Launching Sesame Street on TikTok
We launched on TikTok with the goal of building cultural relevance among our adult fans—while most …
Consumer Brand
finalist
Launching Team SeatGeek
Since 2016, SeatGeek has partnered with over 1,000 influencers on integrations that have received o…
Call to Action, Earned Media, Micro-Influencer Strategy, Pharma & Healthcare
finalist
Launching The 1 Pledge Movement
This entry is for jurors' eyes only. Please review the confidential information to learn about The …
Consumer Brand, Multi-Platform Presence
Launching the Larger-than-Life Flex Seal MAX
Flex Seal has mastered the art of making revolutionary products and marketing them to the world. Ph…
Product Feature Video
finalist
Launching Whisk with Google Labs
For many people, the biggest challenge is getting that great idea in your head down on paper. Whisk…
Mid-Sized Agency
finalist
Laundry Service
You can get all of your laundering needs completed under one roof at a laundry service. Why should …
Mid-Size Agency
finalist
Laundry Service
If the traditional agency model were applied to lunch, you'd have to go to different delis to get y…
Multi-Platform Partnership
finalist
Laura Geller Beauty x Wheel of Fortune Limited Edition Makeup Collection
Through customer feedback, Laura Geller Beauty identified a significant portion of its core audienc…
Social Media Manager, Customer Service
finalist
Lauren Salazar, Social Media Manager at Weight Watchers
Weight Watchers’ social media fans and followers seek support, inspiration and, above all, motivati…
Short Form Video
finalist
Law & Order SVU - Fan Compilation
The opening sequence to Law & Order: Special Victims Unit is a classic, well-known intro in televis…
News
Law and Batting Order
"Law and Batting Order" is a video blog created and hosted by New York Law School graduate Tony Ili…
Instagram Partnership
Law Roach x EDITION Hotels
EDITION Hotels partnered with celebrity stylist Law Roach to create buzz for his book How to Build …
True Crime & Documentary Podcast
Law&Crime Shorty Entry - True Crime Podcast
Top legal and true crime network Law&Crime announces the first installment of a multi-part podcast …
True Crime & Documentary Podcast, YouTube Presence
Law&Crime Shorty Entry - YouTube Presence
Law&Crime is the leading multimedia destination for law enforcement programming, true crime series,…
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