THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 14th Annual Shorty Awards Overall Twitter Presence

This award honors brand presence on Twitter. Describe how your brand, agency or organization effectively used the platform's native tools to establish your unique brand voice, foster community and drive engagement.

See previous winners and honorees here.

Winner

Twitter Presence
winner
Peacemaker: Tweeting All Things Peace
Who the f#ck is Peacemaker?! By the start of the tv series’ first season on HBO Max, everyone now k…

Finalists

Twitter Presence
finalist
bronze honor
Hello… @YouNetflix
Arguably best known for its notoriously active and popular Twitter presence, YOU has claimed a spot…
Twitter Presence
finalist
bronze honor
Zack Snyder's Justice League
For the long-awaited release of Zack Snyder’s Justice League (aka the Snyder Cut), Home Brew envisi…
Twitter Presence
finalist
AJEnglish
In another year of an historic pandemic, 2021 remained an extraordinary time for news. Our presence…
Twitter Presence
finalist
Porsche on Twitter: A social community driven by dreamers
Overview: The history of the Porsche automobile brand began with a dream. In 1948, when Dr. Ferry …
Twitter Presence
finalist
The Muppets
Keeping The Muppets in the forefront of Twitter conversations with regular posts, promoting new pro…
Twitter Presence
finalist
Titans Season 3
Home Brew partnered with HBO Max to deliver a premium and fan-servicing social media campaign to pr…
Twitter Presence
finalist
WWE Twitter
WWE has a dedicated, global fanbase that expects fresh, unique content at all hours, and WWE's Soci…

Nominees

Twitter Presence
Charger Social Media
We set out to create social accounts that engage our current audience while also bringing in a new …
Twitter Presence
Insider on Twitter
Insider’s social team used Twitter threads and Twitter Spaces to showcase the newsroom’s best repor…
Twitter Presence
McDonald's Twitter + Instagram
Everyone knows the brand, but until recently, few cared to engage with @mcdonalds online. Much smal…
Twitter Presence
The Daily Show with Trevor Noah Twitter Account
As the #1 most socially engaged show in all of late night, @TheDailyShow is churning out good conte…
Twitter Presence
audience honor
Visible Twitter
Our objective was to create a social presence on Twitter that interjects Visible’s unique brand tru…