The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!
From the 7th Annual Shorty Awards


Entered in Retail & E-Commerce

About this entry

Through Social Relationship Intelligence, Insightpool is revolutionizing the way brands build relationships— helping marketers identify who to spend time talking to, and powering them to nurture the right relationships that will drive measurable revenue and results.

Why does this entry deserve to win?

Insightpool worked with Famous Footwear to drive $93,000 in revenue through social in just a few weeks. By bringing the right content to hyper-relevant individuals found at scale, Insightpool furthered Famous Footwear's goals of promoting deals and sales on social media, connecting with important users, and growing their overall presence. Famous Footwear not only gained thousands in revenue, but also grew their impressions, retweets, clicks, replies, and favorites. Insightpool helped Famous Footwear build a larger and more responsive audience, which provides continual sharing power to the company.


Entrant Company / Organization Name

Insightpool for Famous Footwear


Entry Credits