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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Best Use of Video
winner
CNN Worldwide: The Royal Wedding of William & Kate
On April 29, 2011, millions of people around the world saddled up next to their tv sets tuned to CN…
Facebook Live
winner
CNN: Go There
Our main objective was to develop powerful, engaging, visual, and interactive Facebook Live shows f…
LGBTQ Community Engagement
Co-Ed
Indigo Development and Entertainment Arts, along with Donut and the Duplass Brothers, aimed to prod…
Short Form Video
Co-Ed
Provide the Snapchat audience with an honest, modern-day coming of age comedy about two roommates t…
Social Good Campaign, Branded Content, Storytelling
finalist
gold honor
Coach Dad: Father’s Day Surprise
Ronald McDonald House Charities® Canada (RMHC) is the solution to a problem that few know exists in…
Gaming
finalist
Coach: Self-Expression Through Gaming
Many brands have tried to make their mark in gaming by creating standalone, branded worlds, and exp…
Extended Reality
Coachella App
Facebook Campaign
Coca Cola Arctic Home
In the first quarter of 2013 Coca-Cola launched the campaign ‘Arctic Home’ in 16 European countries…
Immersive
finalist
bronze honor
Coca-Cola - The World's First AR Vending Machine
The Olympics are known for bringing the world together, but that also means bringing together hundr…
Physical & Digital
finalist
Coca-Cola "What's in a name?" Times Square
Coca Cola's communications objective was to engage with a new generation of tech savvy and Twitter-…
Integrated Campaign
Coca-Cola & The MTV Fandom Awards
Objectives and goals of the MTV & Coca-Cola partnership around the 2015 MTV Fandom Awards included:…
YouNow Partnership
finalist
audience honor
Coca-Cola American Music Awards Activation
In 2016, the Coca-Cola Music team focused its efforts on connecting fans with artists from around t…
Twitter Campaign
Coca-Cola Family Night Twitter Challenge
Coca-Cola Family Night is a major program for the Coke brand, featuring partnerships with leaders f…
Multi-Platform Campaign
Coca-Cola Journey
In November 2012, The Coca-Cola Company reimagined its traditional corporate website with the la…
Most Creative Use of Technology
Coca-Cola Placelists
Coca-Cola has always used music as a means to connect with people, drive brand love and partner wit…
Emojis
Coca-Cola Racing’s Paint Scheme Emoji Tease
Every NASCAR season, race fans look forward to seeing their favorite drivers debut new & unique pai…
Facebook Campaign
Coca-Cola Summer 125
My Coke Rewards (MCR) is one of the nation’s largest loyalty programs. Coca-Cola Summer is a major …
Creative Use of Technology
finalist
audience honor
Coca-Cola Vending Machine - Revolutionizing refreshment
Vending machines are in every corner of the world; from stadiums, to stations, they’re part of the …
Real Time Response
Coca-Cola Y3000 Creations x Jonas Brothers
For decades, Coca-Cola has been synonymous with “real” – its brand philosophy rooted in the insight…
Call to Action
Coca-Cola: #WorldKindnessDay Toast
On November 13, ten days after the election, we wanted to provide a little bright spot in peoples’ …
Instagram Presence
Coca-Cola: 2020 Together
For over a hundred years, Coca-Cola has offered the world a refreshingly positive perspective. In 2…
Consumer Brand, Video
finalist
gold honor
Coca-Cola: Dark Iftar "No Labels"
The old adage, "Don't judge a book by its cover," is generally accepted as common knowledge. Everyo…
Food & Beverage, Brand on Twitter
Coca-Cola: Doc Pemberton
Doc Pemberton is the 182-year-old digital reincarnation of Coca-Cola's beloved southern gentleman i…
Branded Content, Documentary, Long Form Video, Single Post or Activation
finalist
Coca-Cola: Message in a Bottle
After discovering a message hidden inside a Coca-Cola bottle on a beach, Kate posted about the find…
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