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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership YouTube Partnership

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Business to Business Consumer Brand Education Entertainment Fashion & Beauty Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Overall Presence

Meta Presence Multi-Platform Presence Other Platform Presence TikTok Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Immersive Instagram Interactive Content Other Platform TikTok YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Your search returned 7456 entries

Television, IRL
finalist
Shark Week Google Hangout
For the premiere of Discovery’s Shark Week, we hosted the first underwater Google+ Hangout from ins…
Integration with Live Television
finalist
Shark Week Runs on Dunkin’
As Dunkin' Donuts, Hill Holliday and Discovery set out to create a virtual feeding frenzy of innova…
Television
finalist
SHARKNADO 2
The operation we built around the TV broadcast of Sharknado 2 on Syfy France both consisted in #cl…
Integration with Live Television
finalist
Sharknado 2: The Second One
Sharknado 2 was designed to build on the success of the original movie, with the hope to strengthen…
Most Creative Use of Technology
finalist
silver honor
Sharknado 2/Philips
After the feeding frenzy of last year's Sharknado, Syfy approached marketing the sequel, Sharknado …
Technology
winner
audience honor
She Can STEM
Today, women continue to be underrepresented in the Science-Technology-Engineering-Mathematics work…
Long Form Video
finalist
SHE Media Hatch Kids Undergo #DigitalDetox
Are kids becoming too attached to smart devices and social media? As a society, we are growing incr…
Generative AI
finalist
Sheer Cupidity - AI Valentine's Card
Valentine’s Day is a celebration of love—a time to express your feelings with heartfelt gestures, t…
Graphics
finalist
Sherman’s Showcase Season 1
Sherman’s Showcase entered the scene this year as IFC’s latest “slightly-off” original comedy progr…
Branded Mobile App
finalist
Sherwin-Williams ColorSnap Glass
We didn’t just map a digital future for paint giant Sherwin-Williams. We revolutionized the way con…
Non-Profit, Pharma & Healthcare, Social Good Campaign
finalist
SHIFT Nursing Social Media Campaign
Unequal access to food, housing, and healthcare is killing people in this country. The Robert Wood …
Customer Service
finalist
audience honor
Shifting Customer Care - Driving Hertz to the Top
The Hertz Corporation operates the Hertz, Dollar and Thrifty car rental brands in approximately 9,7…
Call to Action, Multicultural Community Engagement, Social Activism, Social Good Campaign
winner
bronze honor
Shine A Light
Across North America, antisemitism is on the rise.  According to the FBI, 55% of all religiously…
Physical & Digital, Real Time Response
winner
Shipping a Truckload of Trolling for National Avocado Day
Did you hear about Chipotle's attempt at giving out free guac for this year's National Avocado Day?…
Graphics, Multi-Platform Campaign
winner
Shoes So Fresh
The purpose of this integrated campaign was to increase brand awareness, familiarity and social eng…
Branded Podcast
finalist
audience honor
Shopify Masters
Shopify Masters is the podcast to help you start your dream business. Enjoy two new episodes each w…
YouTube
finalist
Shoplooks x Bloomingdale's: Expanding Brand Reach with YouTube Influencers
The strategy was to launch YouTube-focused influencer campaigns to drive sales for Bloomingdale’s w…
YouTube Partnership
finalist
ShopRite and "The Situations"
Cooking can be intimidating, but meal time doesn’t have to be complicated. ShopRite Supermarkets wa…
Multicultural Community Engagement
finalist
ShopRite Cooking Star
The South Asian community represents a large and growing part of the ShopRite grocery trading area.…
Beauty
finalist
Short Cuts
In 2016 Refinery29 set out to expand its channel distribution offerings, creating a franchise calle…
Facebook Presence
finalist
Short-Form Success: 5-Minute Crafts® on Facebook
5-Minute Crafts®, a leader in DIY and creative content, embarked on a strategic mission to bolster …
Instructional
finalist
Shots & Swatches with Fenty Beauty
At Fenty Beauty, we've always delivered our products and content in funny and innovative ways. When…
Financial Services
finalist
Show Me Your Walk
As the world quickly adjusted and grappled with the “new normal” onset by COVID-19, we were coerced…
Brand Awareness Campaign
finalist
Show Me Yours - the first TikTok show from Prime
It’s no secret that the height of the pandemic also drove the height of our collective streaming be…
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