THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
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NEW!
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Innovative Media Buying Strategy
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NEW!
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Your search returned 6696 entries
Meme, GIF, & Emojis
finalist
HBO Max Pop: Promoting Streaming Through Meme-ing
Max (formerly HBO Max) was looking to create a deeper connection between Gen Z and young Millennial…
Entertainment
,
Multi-Platform Campaign
,
Video Series
finalist
HBO Max x ATTN: – Recommended By
In an expansive content ecosystem, Recommended By aims to solve a common user problem… What do I w…
Long Form Video
,
Multi-Platform Campaign
,
Multicultural Community Engagement
finalist
HBO Max: See Us
The primary objectives for this marketing effort were to identify and execute opportunities for HBO…
Event & Experiential
,
LGBTQ Community Engagement
finalist
HBO Max's Human By Orientation Pride 2022
Pride is a critical time for HBO Max and Human By Orientation to engage our existing and potential …
Short Form Video
winner
HBO on Hulu: Dem Dragons
When it was announced that HBO would be available as an add-on to a Hulu subscription, subscribers …
Mobile Campaign
,
Augmented Reality
,
Snapchat
winner
audience honor
HBO x Snapchat: Game of Thrones
To celebrate the final season of HBO’s epic Game of Thrones series, HBO asked Snap to make the worl…
Multi-Platform Campaign
finalist
silver honor
HBO, Veep
HBO's award-winning comedy series starring Julia Louis-Dreyfus returned in 2014 with its biggest se…
Twitter Campaign
finalist
HBO, Veep Robocall #iSupportSelina
How to help the fictional Selina Meyer, played by the award-winning Julia Louis-Dreyfus, go from Ve…
Social Media for Sports
finalist
HBO: Boxing
HBO has established a dominant presence in the social space for the sport of boxing, leading the wa…
Facebook Campaign
finalist
HBO: Game of Thrones - Facebook
In January 2011, HBO began to harness the power of Facebook with the launch of the official Game of…
Twitter Ad Platform
finalist
HBO: True Blood DVD/Blu-ray Promoted Trend Campaign
To build awareness of and drive purchase intent of “True Blood" DVD’s and Blu-ray for the holiday s…
Best Use of Video
finalist
HBO: True Blood, Immortalize Yourself
To drum up buzz for Season 4 of True Blood, HBO put its rabid Truebiefanbase inside a minisode of T…
Lifestyle & Entertainment Podcast
finalist
gold honor
HBO's Succession Podcast
Throughout the season of HBO’s award-winning show Succession, host Kara Swisher breaks down the sho…
Lifestyle & Entertainment Podcast
finalist
HBO's The Last of Us Podcast
The Last of Us Podcast is a companion podcast to the HBO Original series The Last of Us that launch…
Tumblr
winner
HBO’s "Beautiful Death" Countdown for 'Game of Thrones'
To build anticipation for Season 4 of HBO's Game of Thrones and encourage catch-up of the first …
Facebook Campaign
winner
HBO’s True Blood “Immortalize Yourself" Facebook Application
HBO tasked Definition 6 to create a unique promotional event for the Season Four Premiere of “True …
Integrated Campaign
winner
HBO’s Westworld Season 1 - Integrated Campaign
"Live without limits" is the tagline for Westworld, a theme park where the line between human and a…
Animations
winner
He Survived Ebola. Now This Doctor Is Battling Coronavirus
At the start of the pandemic, we were looking for ways to bring the seriousness of the situation to…
Short Form Video
,
TikTok Partnership
finalist
Head of Tomato Technology
Given its iconicity, one would think that people simply trust Heinz. Yet, when conducting social li…
Games
finalist
Head vs Heart Campaign Euro 2016 - Top Eleven
Top Eleven was already the most popular mobile soccer game in Europe. But the question was, how cou…
Ambassador & Celebrity Campaign
finalist
HeadCount #GoVote 2014
In 2014, HeadCount staged the largest organized Election Day social media push in history, with ove…
Animation
finalist
gold honor
Headspace and Star Wars™
Headspace and Star Wars™ joined forces to launch exclusive content featuring the most iconic charac…
Video Series
finalist
gold honor
Headspace and Star Wars™
Headspace and Star Wars™ joined forces to launch exclusive content featuring the most iconic charac…
Short Form Video
finalist
bronze honor
Headspace Breathers
In 2021, Google and Headspace Health launched 'Headspace Breathers', a video series aimed at helpin…
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