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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Foreign Language Campaign
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
Rebrand Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Episodic
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Creator & Influencer Partnerships
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
YouTube Partnership
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Business to Business
Consumer Brand
Education
Entertainment
Fashion & Beauty
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Overall Presence
Meta Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Immersive
Instagram
Interactive Content
Other Platform
TikTok
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Engagement
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
GEO (Generative Engine Optimization)
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
Micro-Influencer Strategy
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Short Form Video
Titans Season 3
Home Brew partnered with HBO Max to deliver a premium and fan-servicing social media campaign to pr…
Emojis
Titans Season 3
Home Brew partnered with HBO Max to deliver a premium and fan-servicing social media campaign to pr…
Pets & Animals
finalist
audience honor
Tito's Handmade Vodka "Wings of Rescue"
The quarantine pup. We’ve all seen it and maybe some of us have gotten our own. In fact, interest i…
Rebrand Campaign
finalist
audience honor
TJP Agency Rebrand
After 50 years of history, we found ourselves ready for a total transformation. With new goals and …
Family & Parenting
finalist
TLC + Dairy Queen with The Waldrops
In 2019, TLC partnered with Dairy Queen to create the #EverydayCelebrations campaign. The campaign …
Twitter Hashtag
TLC's Here Comes Honey Boo Boo
With their curious language and hilarious one-liners, the Georgia-based family at the center of TLC…
Television
TLC's Long Island Medium
Theresa Caputo's unique ability to speak to those who have passed on to the other side has left fan…
Paid & Amplification
,
Social Commerce
,
Video Ad
TMNT NYC Takeover with Amazon
We embarked on an innovative ad campaign for the launch of Teenage Mutant Ninja Turtles: Mutant May…
Instagram
To All The Boys I've Loved Before Social
Nothing motivates young viewers like FOMO - and, after the runaway success of Netflix's The Kissing…
Real-Time Response
finalist
To Read, Or Not To Read - It Doesn’t Matter, Sonic’s Here To Help You
Objective: Inject real-time, 1:1 engagement into Sonic Drive-In's always-on strategy and deploy its…
Cultural Institution
finalist
audience honor
To The Four Corners
The Commonwealth War Graves Commission (CWGC) honours the 1.7 million men and women of the Commonwe…
Reddit
finalist
audience honor
To the Moon: M1 Finance Reddit Community Takeover
Going into January, M1 Finance wanted to maximize reach to draw awareness to their product to users…
Humor
Toasting the Competition with Project Breadwinner
When you are at the forefront of gaming hardware, your fans demand the best out of everything you d…
Instagram Partnership
,
Integrated Campaign
,
TikTok Partnership
winner
Toby the Vegetarian Vampire
Task: Help Heinz generate buzz and engagement for year three of Heinz Tomato Blood - an LTO bottle …
Multi-Platform Campaign
Tod@s Caen
Todos Caen translates to “everyone falls,” referring of course to everyone falling in love. Our goa…
Filter/Lens
finalist
TODAY at the Royal Wedding Snapchat Lens
The royal wedding of Prince Harry and Meghan Markle was the event of 2018 and the NBC's TODAY show …
Facebook Brand Presence
finalist
TODAY Facebook
TODAY debuted a "Window to the World" 60 years ago – one of the first times a broadcast let viewers…
Family & Parenting
finalist
TODAY Parents: Miscarriage and Infant Loss
Miscarriage affects one in four pregnancies, yet it's often a hidden, isolating pain for women. The…
Integration with Live Television
Today Show Real-Time Social Media Graphics
The Today Show relaunched its studio and graphics package in 2013 with a renewed focus on viewer in…
Tumblr Brand Presence
finalist
TODAY Tumblr
The TODAY Tumblr, the first morning news program on the social platform, not only shares the highli…
Integrated Campaign
Today We
As North Carolina's largest insurer, Blue Cross and Blue Shield of North Carolina (Blue Cross NC) i…
Medium-Length Video
TODAY: 90 years of the Queen in 90 seconds
Both as newsmakers and trend-setters, the royal family have always loomed large for TODAY viewers,…
Long Form Video
winner
TODAY: Survivors: What happens after the headlines fade.
In "Survivors," TODAY Digital revisits individuals impacted by some of the nation's worst tragedies…
Physical & Digital
TODAY: Wine Bot
Two trademarks of the lighthearted fourth hour of TODAY hosted by Kathie Lee Gifford and Hoda Kotb…
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