13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications. The regular deadline is on February 4th, 2020.

From the 11th Annual Shorty Awards Best in Family and Parenting

Organizations, brands or publications targeting parents and families are eligible for this award. This award recognizes the best efforts across social media platforms to engage and impress this particular demographic.

See previous winners and honorees here.


The M.O.M. Squad
Baby gear company Summer Infant's biggest retail partner, Babies"R"Us, had just gone out of business. The brand needed a jumpstart. It wanted to reach expectant parents and parents of newborns to 3-year-olds through positive national coverage in parenting media and beyond, reinforce its message of support ("Baby has you. You have us."), spark posi…
PBS KIDS Talk About...
"PBS KIDS Talks About…" is a social-video series that shows parents and educators how smart, thoughtful, clever — and funny! — real PBS KIDS are, in their own words. This endearing series with sometimes unexpected and hilarious answers features real kids between the ages of 4 and 7 telling us what they think about the big moments in their lives, l…
Supporting LGBTQ Youth and Families in Oklahoma
In Spring 2018, both Oklahoma and Kansas were considering bills (Oklahoma SB 1140 and Kansas SB 284) that could allow child welfare organizations -- including adoption and foster care agencies -- to turn away qualified citizens seeking to care for a child in need, including LGBTQ couples, interfaith couples, single parents, married couples in whic…
TODAY Parents: Miscarriage and Infant Loss
Miscarriage affects one in four pregnancies, yet it's often a hidden, isolating pain for women. The TODAY Show has more than 60 years of history as a trusted news brand, and TODAY Parents has used that trusted platform to create a supportive community for parents. So we decided to tackle the taboo of miscarriage and infant loss, inviting women (an…


About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

the Regular entry deadline is on February 4th, 2021.