Enter the 14th Annual Shorty Awards

The Shorty Awards honor the best of social media and digital. See categories below. The early entry deadline is on December 9th, 2021.

Campaign

Global Campaign Integrated Campaign Local Campaign Mobile Campaign Multi-Platform Campaign Social Good Campaign

Single Platform

Clubhouse NEW! Discord NEW! Emerging Platform Facebook Facebook Messenger Instagram LinkedIn Pinterest Reddit Snapchat TikTok Triller NEW! Tumblr NEW! Twitch NEW! Twitter WeChat Weibo WhatsApp YouTube

Overall Presence

Clubhouse NEW! Discord NEW! Emerging Platform NEW! Facebook Facebook Messenger NEW! Instagram LinkedIn NEW! Multi-Platform NEW! Pinterest NEW! Reddit NEW! Snapchat TikTok Triller NEW! Tumblr NEW! Twitch NEW! Twitter WeChat NEW! Weibo NEW! WhatsApp NEW! YouTube

Influencer & Celebrity Brand Partnership

Emerging Platform NEW! Facebook Instagram Multi-Platform Snapchat TikTok Twitter YouTube

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images UX/UI Visual Effects NEW!

Video

360 Video Augmented Reality Comedy Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Short Form Video Stories NEW! Vertical Video NEW! Video Ad Virtual Reality

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Games Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Content and Media

Audio Clips NEW! Blogs NEW! Branded Content Branded Podcast Branded Series Clapback NEW! Contest or Promotion Data Visualization Emojis Filter/Lens GIFs Hashtag Meme Native Advertising Newsletters NEW! Podcast Podcast Mini Series Polls & Surveys Single Post or Activation NEW! Stickers NEW! User-Generated Content Voice NEW!

Strategy & Engagement

Artificial Intelligence Call to Action Chatbots Community Management Creative Use of Technology Customer Service Employee Engagement NEW! Fundraising NEW! Gamification Geo-Targeting NEW! Globalization NEW! Humor Insights & Trends NEW! Integration with Live Television Large Media Buying Strategy LGBTQ Community Engagement Localization Media Buying Strategy on a Shoe-String Micro-Influencer Strategy Mid-Range Media Buying Strategy Multicultural Community Engagement Music & Dance Organic Promotion Paid & Amplification NEW! Physical and Digital Convergence Public Service Announcement Real Time Media Buy Real Time Response Shopping NEW! Storytelling Takeovers NEW!

Virtual

Digital Pivot Immersive Online Event/Activation Remote Production

From the 10th Annual Shorty Awards Best in Family and Parenting

Organizations, brands or publications targeting parents and families are eligible for this award. This award recognizes the best efforts across social media platforms to engage and impress this particular demographic.

See previous winners and honorees here.

Winner

Family & Parenting
winner
Aha! Home Science Experiment Series
Science Friday created the Aha! Home Science Experiment series to empower parents to excite their own children with science. For over 25 years, the public radio show Science Friday has been a trusted name in science journalism – we're brain fun, for curious people. And with the help of a dedicated education team, we've been turning our most en…

Finalists

Family & Parenting
finalist
gold
Plum Organics
Hot on the heels of Plum's 2015 Parenting Unfiltered campaign, where we successfully catalyzed and nurtured conversations around what real parenting looks like, we returned in 2017 to re-engage fans and parents alike to tackle more taboo subjects and celebrate the realities of parenting. The goal was to deliver Plum Organics as a brand made for pa…
Family & Parenting
finalist
silver
What's Up Moms
We are the #1 parenting network on YouTube with nearly 2 million subscribers, 2.6 million social followers, 45 million views per month, and 1 billion total lifetime views! We formed the company as new moms who noticed there were thousands of videos on how to apply mascara but hardly any on how to be a parent. We sought to bring informational and e…
Family & Parenting
finalist
audience
Bruins Academy
The only thing the Boston Bruins love more than hockey, is their fans. With a drive to engage them year-round and to be more inclusive of families, they partnered with Mazu to create custom content and an app directed to youth giving them a safe new way to connect with them. By making the sport more welcoming to new fans, and by bringing the playe…
Family & Parenting
finalist
Little Tickets
Parents know family vacations are important. Yet, they still don't take them. So how do you convince busy, working parents to actually book a family vacation with JetBlue Vacations? You don't. You let their kids do it instead.

Nominees