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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership YouTube Partnership

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Business to Business Consumer Brand Education Entertainment Fashion & Beauty Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Overall Presence

Meta Presence Multi-Platform Presence Other Platform Presence TikTok Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Immersive Instagram Interactive Content Other Platform TikTok YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Facebook
winner
That Close On-Platform
For Gen Z, friendship is everything; it’s celebration, introspection, growth, tension, conflict; ev…
TikTok
finalist
silver honor
That Close TikTok Challenge
For Gen Z, friendship is everything; it’s celebration, introspection, growth, tension, conflict; ev…
Branded Content, Multi-Platform Partnership
That Close with Steve and Travis
The pandemic has kept us away from our loved ones, and kept most of us far away from the dance floo…
Instagram
That First Sip of Summer
This summer Sauza Tequila dedicated it's Instagram channel in helping evoke the emotion that com…
Multi-Platform Campaign
That Girl Lay Lay Series Launch Campaign
Alaya High, a.k.a. That Girl Lay Lay, comes to Nickelodeon as a 13-year-old music prodigy who has c…
Branded Podcast
finalist
That Moment
We wanted to create a unique business podcast, one that could feature lessons learned by inspirin…
Animated GIFs
finalist
That New Phone Feeling
For the past several phone launches, Samsung had stuck to strictly incremental upgrades while the p…
Branded Series, Non-Profit
That Takeout Show with Ali Khan
The mission and vision of FARE Creative Services is to provide the loudest and stickiest magnet con…
Influencer & Celebrity Campaign, Food & Beverage
finalist
That time Arby’s made friends with Jon Stewart
To fully understand the Arby's interaction with Jon Stewart and The Daily Show, one must go back a …
Video
That was Epic: Danny MacAskill's Cascadia
Welcome to Cascadia, a breathtaking GoPro original production (the largest EMEA media and athlete p…
Consumer Brand, Fortune 500 Brand
The '+' Project in Asia Pacific by Philips
The key business objective was to raise awareness of the brand in Asia and establish Philips as a c…
Call to Action, Food & Beverage, Multi-Platform Partnership, Social Good Campaign
winner
The ‘B’ Stands for Bobbie
Bobbie set out to challenge one of the most persistent and harmful narratives in parenting: the sti…
Brand Partnership, Branded Content, Comedy Video, Integrated Campaign, Launch Campaign, Multi-Platform Campaign, Multi-Platform Partnership, Technology, Video Ad
finalist
gold honor
The ‘I Love You, Acrobat’ Campaign
Drive new Adobe Acrobat subscriptions and Adobe.com traffic and click through (increase engaged use…
Contest or Promotion
The "Dream Journey" Sweepstakes (DFW International Airport and American Airlines)
Dallas Fort Worth International Airport unveiled it's new brand to the world on October 1, 2015, se…
Health & Wellness Podcast
finalist
The "How I F*cked Up" Podcast
Thought leadership in the advertising and marketing world is loud, crowded, and often self-congratu…
Humor
The "OF" Tweet
On the evening of Tuesday, August 13, 2019, trademark lawyer Josh Gerben shared a tweet revealing d…
Chatbots
finalist
The “Michael Kors Concierge” Customer Service Chatbot
Knowing that much of our audience is on social, Michael Kors wanted to create an experience that wa…
Extended Reality
The “Wings to Wallet” AR Experience: American Express & Delta
This past June, American Express and Delta partnered to unveil the first-ever credit card made from…
360 Video
finalist
The “Wings to Wallet” AR Experience: American Express & Delta
This past June, American Express and Delta partnered to unveil the first-ever credit card made from…
Data & Insights
finalist
The [Blank] Effect
‘The [Blank] Effect’ is a social-first franchise that demonstrates the profound impact that viral c…
Data & Insights
finalist
gold honor
The [Blank] Effect
The [Blank] Effect is Spotify News’ signature social franchise that measures how culture moves thro…
Social Good Campaign, Hashtag, Non-Profit
finalist
The #62MillionGirls Yearbook
Due to a wide range of cultural and economic barriers, 62 million girls worldwide continue to be de…
Online Event/Activation
The #FENTYSKINLAUNCHPARTY Has Entered The Chat!
As a brand launching at the height of a global pandemic, we knew that an in-person activation just …
Long Form Video, Real Time Response
finalist
The #FreemanEra
Pete Thamel’s tweet reporting the departure of Notre Dame Football head coach Brian Kelly – the win…
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