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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership YouTube Partnership

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Business to Business Consumer Brand Education Entertainment Fashion & Beauty Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Overall Presence

Meta Presence Multi-Platform Presence Other Platform Presence TikTok Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Immersive Instagram Interactive Content Other Platform TikTok YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Sports
Thursday Night Football on Twitter
The NFL wanted to offer fans a new touchpoint to consume live football, for free, anywhere. Not onl…
Multicultural Community Engagement
winner
audience honor
Tia Mowry's Quick Fix
The objective when developing Quick Fix was to create an online video community where busy women co…
Online Community
finalist
silver honor
audience honor
Tia Mowry's Quick Fix
When launching Tia Mowry's Quick Fix, Kin had 3 main objectives in mind to engage with and grow its…
Financial Services, Website/App
finalist
bronze honor
TIAA - Transforming How People Everywhere Achieve Financial Security
With four in 10 U.S. households at risk of running out of money in retirement, financial security i…
Financial Services, User-Generated Content
TIAA DIFFERENCE MAKER 100
Since 1918, TIAA has been a different kind of financial services company – one that enables the fin…
Long Form Video
finalist
Tick Tick Tick
In the amusement park category, Halloween is bigger than the Super Bowl. It’s an essential time for…
Live News Coverage, Twitter Presence, Twitter Video
winner
audience honor
TicToc by Bloomberg
TicToc by Bloomberg is the first and only global news network built for Twitter. TicToc provides 24…
Event & Experiential, Live Events
finalist
audience honor
Tidal Rave Festival 2025
Background Tidal Rave was created as an all-day beach festival experience built around sun, sa…
Consumer Brand
Tidy Cats
How do you get consumers to want to talk about cat litter? Cut down on the couponing and give the b…
Short Form Video
Tidy Cats - Stank Face
Pop quiz: If you make cat litter, what's the one thing, the single quality you need to be known for…
Short Form Video
Tidy Cats - Stank Face
Pop quiz: If you make cat litter, what's the one thing, the single quality you need to be known for…
YouTube Partnership
Tidy Cats - Stank Face
Pop quiz: If you make cat litter, what's the one thing, the single quality you need to be known for…
Shoe-String Media Buying Strategy
Tidy Cats - Stank Face
Pop quiz: If you make cat litter, what's the one thing, the single quality you need to be known for…
Live Streaming Video
Tidy Cats 360 Video
Tidy was advised by legal to pause all social paid, product-focused content in December due to a si…
Video
Tidy Cats Innovationist: Hans Hansenberg
Tidy Cats needed a unique and memorable way to introduce a flurry of new innovations to their produ…
Multi-Platform Campaign
finalist
Tidy Cats Kitten Week
Discovery Channel's annual pop culture sensation Shark Week is a celebration of the animal kingdom'…
Real-Time Response
Tidy Cats: Kitten Week
Tidy Cats is always on with the internet. After all, we make products for cats and embracing the in…
Food & Beverage, Localization, Restaurants
Tiger Pistol and Wendy’s Set New Standard for QSR Advertising
Tiger Pistol partnered with The Wendy’s Company for a national-to-local social advertising strategy…
Consumer Brand, Facebook, Localization
finalist
Tiger Pistol Enables Local Social Activation at Global Scale for Global Fortune 500 Beverage Company
Anheuser-Busch InBev (AB InBev) had been using national television commercials and on-site print co…
Earned Media
TIKI Brand Media Relations Program
In an ever-changing media landscape and with an exceedingly competitive product category, TIKI Bran…
TikTok Partnership
TikTok - Make Every Moment Pop!
Kernel Season’s® Brand of popcorn seasoning was looking to spice things up for popcorn consumers. T…
Dance Video
finalist
TikTok - Make Every Moment Pop!
Kernel Season’s® Brand of popcorn seasoning was looking to spice things up for popcorn consumers. T…
Music & Dance
finalist
TikTok - Make Every Moment Pop!
Kernel Season’s® Brand of popcorn seasoning was looking to spice things up for popcorn consumers. T…
User-Generated Content
TikTok - Make Every Moment Pop!
Kernel Season’s® Brand of popcorn seasoning was looking to spice things up for popcorn consumers. T…
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