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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership YouTube Partnership

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Business to Business Consumer Brand Education Entertainment Fashion & Beauty Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Overall Presence

Meta Presence Multi-Platform Presence Other Platform Presence TikTok Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Immersive Instagram Interactive Content Other Platform TikTok YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Your search returned 7456 entries

Chatbots, WhatsApp
winner
audience honor
Ruffles - NFL Chatbot
Ruffles is the flavor for the audacious. To solidify the go-getter attitude, we created the first p…
Humor, Video, Pets & Animals
winner
RuffLife
The goal was to create shareable content to generate awareness and encouraged pet owners to spay an…
True Crime & Documentary Podcast
finalist
gold honor
Run Bambi Run
"Run Bambi Run” is a narrative nonfiction Apple Original Podcast about a female police officer who …
Creative Use of Technology, Earned Media, Insights & Trends
winner
gold honor
Run on Heinz
Insight Through social listening, we discovered a new and unexpectedly niche use of Heinz – long…
Chatbots
finalist
RuneScape’s Companion Bot
For a long time, we've been aware of a wealth of lapsed players on our Facebook page, who often bou…
Fitness, Health, & Wellness
finalist
RunJumpThrow @ Home
USA Track & Field, in partnership with The Hershey Company, established RunJumpThrow in 2015 to ins…
Mobile Campaign
finalist
Runtastic X Electronic Arts: Story Running - "Mirror's Edge Catalyst: A Runner's Destiny"
In June 2016, Electronic Arts launched its brand new action-adventure platform video game "Mirror's…
Brand Partnership, Event & Experiential, Live Event Coverage, Live Video, Travel & Tourism
finalist
silver honor
audience honor
Runway Runway
After the pandemic lockdowns, small businesses were suffering–and that had particular significance …
Television
finalist
bronze honor
RuPaul's Drag Race
In the world of RuPaul’s Drag Race, bigger is always better. Similarly, the @RuPaulsDragRace social…
LGBTQ Community Engagement
finalist
RuPaul's Drag Race - LGBTQ Herstory Month 2024
As part of an annual celebration of LGBTQ+ History Month (October), RuPaul’s Drag Race brought toge…
Social Good Campaign
finalist
RuPaul's Drag Race - LGBTQ Herstory Month 2024
Now in fourth year, the annual launch of LGBTQ Herstory Month at RuPaul’s Drag Race has become an a…
Call to Action
finalist
gold honor
RuPaul's Drag Race "Everybody Say Gay" PSA
With the immense reach and social impact RuPaul’s Drag Race has worldwide, the team finds certain m…
Public Service Announcement
finalist
RuPaul's Drag Race "Everybody Say Gay" PSA
With the immense reach and social impact RuPaul’s Drag Race has worldwide, the team finds certain m…
Vertical Video
finalist
RuPaul's Drag Race All Stars 7 Ruveal
Fans have long speculated about an all-winners season of RuPaul’s Drag Race, and we were finally ab…
Animation
finalist
RuPaul's Drag Race All Stars Season 7 "The Battle of Mount RuCropolis"
In 2022, RuPaul’s Drag Race ventured into new creative territories and explored untapped marketing …
Long Form Video
finalist
RuPaul's Drag Race LGBTQ Herstory Month 2022
In recognition of LGBTQ History Month (October), the RuPaul’s Drag Race team brought 7 trailblazing…
Video Series
finalist
RuPaul's Drag Race Portrait of a Queen
The objective of Portrait of a Queen is to celebrate the artistry, individuality, and resilience of…
Filter/Lens
finalist
audience honor
RuPaul's Drag Race Season 10 - Miss Vanjie Filter
Following the now infamous exit of RuPaul's Drag Race Season 10 contestant Vanessa Vanjie Matteo, "…
Facebook Messenger
finalist
RuPaul's Drag Race Season 10 - Sissy That Bot
To commemorate the 10th season of RuPaul's Drag Race, we launched a Facebook messenger chatbot to g…
Vertical Video
finalist
RuPaul's Drag Race Season 15 RuVeal
With each season of Drag Race, there is a whole new group of queens competing for the crown. We eve…
Medium-Length Video
finalist
RuPaul’s Drag Race “Everybody Say Gay!” PSA
With the immense reach and social impact RuPaul’s Drag Race has worldwide, the team finds certain m…
Launch Campaign, Multi-Platform Campaign
finalist
RuPaul’s Drag Race Season 15 RuVeal
With each season of Drag Race, there is a whole new group of queens competing for the crown. We eve…
Copywriting
finalist
RuPaul’s Drag Race Season Social Presence
As the #1 Most Social Cable Prime Reality Show, RuPaul's Drag Race social has become a hub for the …
Reddit
winner
Russell Reads Reddit for Unhinged
Most new studios with the unfortunate luck of launching during the middle of a pandemic would panic…
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