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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Foreign Language Campaign
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
Rebrand Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Episodic
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Creator & Influencer Partnerships
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
YouTube Partnership
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Business to Business
Consumer Brand
Education
Entertainment
Fashion & Beauty
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Overall Presence
Meta Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Immersive
Instagram
Interactive Content
Other Platform
TikTok
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Engagement
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
GEO (Generative Engine Optimization)
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
Micro-Influencer Strategy
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Snapchat Presence
finalist
WIRED on Snapchat Discover
On May 15, 2017, WIRED launched its inaugural Snapchat Discover edition with the magazine's June 20…
Snapchat Discover Story
finalist
gold honor
audience honor
WIRED Snapchat on Net Neutrality
On December 14, 2017, the FCC killed net neutrality. But WIRED put up a fight—which we waged across…
News & Media
WIRED Social Media
While many publishers use social media as a megaphone to broadcast their stories and drive traffic …
Animations
Wired: You Need More Sleep
There are few sayings more harmful than "sleep when you're dead." A cornucopia of sleep studies hav…
Storytelling
Wisconsin Cheese Branded Content Campaign
Wisconsin cheese has a massive brand perception problem. When people think of Wisconsin, they think…
Contest or Promotion
Wisconsin Cheese Dreams
National Cheese Lover's Day (NCLD) provides Wisconsin Cheese a unique opportunity to elevate this l…
Humor
finalist
Wisconsin Cheese's Wedgewater Spa
In Wisconsin, we believe in the power of cheese to make the world a better place. Great cheese can …
Travel & Tourism
finalist
Wisconsin Department of Tourism - Slow TV
As the rise of the COVID-19 pandemic in March 2020 sparked stay-at-home orders, travel bans, and ge…
Shopping
audience honor
Wish List Live: The Merrell Twins & Friends
Let’s be honest - we are never not shopping. Enabled by mobile, shopping online is now an ambient a…
Video
winner
Wish Writer
The Holiday season is the most critical time of year for Macy's. For the past eight years, Macy's "…
Video Series
finalist
Without A Recipe
Cooking content has a huge audience but not everyone is a chef. We set out to make cooking more acc…
Mobile Campaign
WITS Academy SMS Campaign
Promote upcoming new Nickelodeon series, WITS Academy, by expanding the magical world and providing…
TikTok
Wizards Beyond Waverly Place: Wizards Finale TikTok Stunt
“Wizards of Waverly Place” was a four-season 2009 fantasy teen sitcom that aired on Disney Channel.…
Long Form Video
Wizards Homecoming (ウィザーズ里帰り)
The Washington Wizards Japanese digital team was stationed in Japan over the NBA off-season and had…
Storytelling
WLDKAT - ‘Natural Habitats’
Our #HighlyBeautiful campaign was a year-long engagement to strategize, execute and oversee the lau…
Brand Voice
WMATA Best Brand Voice
Transit agencies are traditionally known for communicating in a formal, institutional tone. This cr…
Instagram Presence
WMATA Best IG Presence
Every day millions of people rely on transit, but few see the people and work behind it. Instagram …
Sports
,
Social Good Campaign
finalist
WNBA: Take a Seat, Take a Stand
When the WNBA launched in 1997, it raised the ceiling for female athletes and became a symbol of pr…
Online Event/Activation
Woke Art Fest
Inspired by the life and work of artist Keith Knight, comedy series WOKE takes an absurdly irrevere…
Extended Reality
Wol - a mixed reality experience
Niantic is building global-scale augmented reality technology to power the next generation of compu…
Video Ad
Wolf Like Me - Genre Targeting Trailers
Wolf Like Me's “Wolf For Me - Genre Targeting” Playing into the genre-bending nature of the sho…
Launch Campaign
,
Multi-Platform Campaign
,
Television
Wolf Pack
The first scene in Wolf Pack opens on a highway on fire -- on social, we wanted to set the Internet…
Creative Use of Technology
Wolf Pack Interactive Credits
To encourage fans to stream Wolf Pack on Paramount+, we created an interactive experience that open…
Filter/Lens
Wolf Pack Keeping it Alive AR Filter
To encourage fans to stream Wolf Pack on Paramount+, we created an interactive experience that open…
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