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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Tumblr Presence, Tumblr
winner
The Real Cost: Reaching youth at risk of experimenting with cigarettes
Tobacco use is the single most preventable cause of disease, disability, and death in the U.S., res…
Contest or Promotion
The Return of the America’s Better Sandwich Contest
Following the success of the first-ever America's Better Sandwich Contest, Bimbo Bakeries (parent c…
Tumblr
The Ringdom of FUNYUNS
The objectives were simple:-Reach & engage Fanyuns (translation: Funyuns Fans) through highly-targe…
Travel & Tourism
The Rose Parade Social Media Campaign - The Los Angeles Tourism and Convention Board
The Rose Parade is one of the most well-known parades in the entire world. How do we take this icon…
Government & Politics
winner
The Royal Navy Engineers Recruitment Campaign
The Royal Navy is no ordinary organisation. Its role in protecting the nation's interests all over …
Multi-Platform Campaign
The Royals Marketing Campaign
The multi-pronged campaign for E!'s successful first scripted series, The Royals, was highly innova…
Facebook
finalist
The Shelter Pet Project
The Ad Council, in conjunction with the Humane Society of the United States and Maddie's Fund, laun…
Twitter
The Sight
To drive anticipation for the fifth season of Game of Thrones and maintain it's status in the cultu…
Food & Beverage
The Social Cheesecake
Philadelphia is the cream cheese leader in Brazil and the brand wanted to promote the cheesecake, t…
Emerging Platform
The Spotify Portfolio
How do you make something original out of your portfolio of creative advertising work?
Photography and Graphics
finalist
The Strain S2 Social Media Campaign
In The Strain season two, the stakes are nothing less than life or undeath. New York teeters on …
Multi-Platform Campaign
The Thank You Note
The holiday season is traditionally filled with giving and cheer, which are two characteristics tha…
Instagram, Live Streaming Video, Twitter, Television
finalist
silver honor
The Tonight Show starring Jimmy Fallon
The Tonight Show Starring Jimmy Fallon engages with our viewers and fans all day, every day. The sh…
Food & Beverage
The Udder Truth
Food choices are increasingly emotional and difficult for consumers, many of whom are inundated wit…
Integration with Live Television, Instagram, Twitter, Television
winner
gold honor
The Voice
The Voice hits all the right notes, but what's happening on social really sets The Voice apart. The…
Emerging Platform
The Wall Street Journal on LINE app
The WSJ's goal in building a presence on the LINE app was to reach the platform's 212 million-plus …
Pets & Animals
The Westminster Kennel Club
The Westminster Kennel Club Dog Show is an annual event held in New York City featuring thousands o…
Live Events
finalist
The Westminster Kennel Club, 139th Annual All Breed Dog Show
The Westminster Kennel Club Dog Show is an annual event held in New York City featuring thousands o…
Television
The Wiz Social Media Campaign
Our goal for The Wiz Live! – the groundbreaking version of The Wizard of Oz that would be NBC's lat…
Real Time Response
finalist
bronze honor
The World Through Mr. Robot
In Spring 2015, USA Network partnered with VaynerMedia to tell the story of Golden Globe-winner Mr.…
Television
finalist
bronze honor
The World Through Mr. Robot
In Spring 2015, USA Network partnered with VaynerMedia to tell the story of Mr. Robot for the year …
YouTube Presence
finalist
The Year of GoPro: Best on YouTube
It was the year of GoPro on YouTube (although we do love ourselves some PewDePie and Smosh). It's a…
YouTube Presence, Live Streaming Video
The Young Turks
The Young Turks were the first original talk show on Sirius satellite radio and the first live, dai…
Influencer & Celebrity Campaign, Vine
There Are No Hassles When You Clean with Clorox Like “The Hoff”
More than half of cleaning occasions happen in less than 10 minutes during the "cracks" of the day …
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