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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership YouTube Partnership

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Business to Business Consumer Brand Education Entertainment Fashion & Beauty Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Overall Presence

Meta Presence Multi-Platform Presence Other Platform Presence TikTok Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Immersive Instagram Interactive Content Other Platform TikTok YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Event & Experiential
finalist
Walmart Delivers
Gen Z holds nearly $2.7 trillion in global spending power. But today, they’re hard to reach and har…
Interactive Content, User-Generated Content
finalist
gold honor
Walmart Discovered
Imagine Roblox - a digital New York City without a map, where every neon sign promises the next big…
Retail & E-Commerce
finalist
silver honor
Walmart Discovered: Revolutionizing Retail in Roblox
The driving idea behind Walmart Discovered was to redefine how commerce operates in the metaverse b…
Retail & E-Commerce, TikTok
Walmart Holiday Shop-A-Long
In 2020, our customers needed joy. As December rolled around, we decided to end the year with somet…
CTV/OTT, Retail & E-Commerce
finalist
audience honor
Walmart Holiday: Hello Holidays
The holiday season for a retail client like Walmart is their most important time of year. In 2023, …
Retail & E-Commerce
finalist
gold honor
audience honor
Walmart Land
In 2022, Walmart’s relationship with young adults (Gen Z, 17-24 years old) was in a spectacular pla…
Interactive Content
finalist
bronze honor
Walmart Land
In 2022, Walmart’s relationship with young adults (Gen Z, 17-24 years old) was in a spectacular pla…
Extended Reality, Retail & E-Commerce
finalist
Walmart Realm: Retail reimagined for the age of creators & XR
At a time when audiences are overwhelmed by digital content, breaking through requires more than ju…
Facebook, Localization
finalist
Walmart Shuffle
Improve associate and customer perception around Walmart, specifically as it relates to Walmart bei…
Emojis
Walmart World: The Epic Emoji Hunt
In early 2021, we helped launch the new Walmart World site, a digital platform designed to connect …
Branded Content, Product Feature Video
Walmart x Mashable: Holiday Party
Real Time Response, Single Post or Activation
finalist
Walmart: The Art of Chicken
In a world where duct-taped bananas are considered art and billionaires trade memes like stocks, Wa…
Snapchat
Walmart.com #SnapFriday
Walmart.com was seeking to boost awareness around Walmart.com's Black Friday Tab Leak. They wanted …
Branded Series
Walmart’s Raising a Giant: A Mother and Son’s Journey to the NFL
The Raising a Giant docuseries was born from the goal of connecting the broader Walmart family thro…
Tumblr
Walter Mitty
What started as the search for Frame 25 in The Secret Life of Walter Mitty became a real life-chang…
Business to Business
finalist
Want to Save the Planet? Start with Reinventing the Motor
The lightbulb is the universal symbol of electricity, but that notion is wrong. Motors are actually…
Long Form Video
finalist
War Dog Reunites With His Best Friend
Reporting for Duty is a YouTube series born out of the success of AARP’s veteran library that garne…
News & Media
finalist
audience honor
War in the Koreas
Amid Kim Jong-un and President Trump's war of words threatening nuclear annihilation, the "Direct F…
Documentary
War on Hospitals
Hospitals are supposed to be immune from attack in times of war but Israel has repeatedly bombed an…
News & Media
War on terror reconsidered | reTHINK TANK
Our first objective with any of our videos is to take our scholars' research (which is often dense …
Social Good Campaign
Warna-Warni Waktu campaign: improving Indonesian girls' self-esteem and body image
Girl Effect and Unilever’s Dove Self-Esteem Project joined forces to launch a social media campaign…
Location-Based Experience
finalist
Warner Bros. Consumer Products - Get Animated Invasion
Warner Bros. is home to beloved animations and timeless characters celebrated around the world. Wit…
Location-Based Experience
finalist
Warner Bros. Consumer Products: The Get Animated Invasion
Movement Strategy has worked with Warner Bros. Classic Animation since early 2017 to create a home …
Launch Campaign
Warner Bros. Discovery’s Max Influencer Launch
Max combined content from HBO Max and Discovery+ into one unified streaming home. With iconic serie…
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