Best in Environment & Sustainability in Social Media - Shorty Awards

12th Annual Shorty Awards Categories

The final deadline to vote for your favorite nominee or to enter your brand or organization was on Thursday, February 20th, 2020.

Influencers

Honoring the most notable and viral influencers and creators from 2020. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 4th Annual Shorty Social Good Awards Best in Environment & Sustainability

This award honors a program, project, or initiative executed to promote, protect, and preserve our environment.

See previous winners and honorees here.

Winner

Environment & Sustainability

Look Good. Do Good.

At Sperry, we see a cycle in our beloved waters that we can’t ignore. Eight million tons of plastic enter our oceans every year. And by 2050, there will be more plastic in our oceans than fish. As a brand that’s anchored by the power and beauty of the sea, we couldn’t sit back and do nothing. That’s why, in March 2019, we drew on founder Paul S…

Finalists

Environment & Sustainability

S'well's Million Bottle Project Inspires NYC Student Advocacy

S’well was founded in 2010 with the mission to rid the world of single-use plastic bottles by creating a product that looked better, worked harder, and inspired consumers to do more good in the world. To extend its Million Bottle Project goals to displace 100 million bottles by 2020 and engage a powerful new audience, S’well, in partnership with t…

Environment & Sustainability

The Makers of Vita Coco & Lonely Whale Launch an Alternative to Single-Use Plastic Water Bottles

According to market research group Euromonitor, one million single-use plastic bottles are sold every minute around the world. To their credit, consumers today are becoming increasingly aware of the negative impact of single-use plastic. A new study by the Shelton Group, for example, suggested that 80% of consumers would buy an alternative to s…

Environment & Sustainability

Little Choices Lead to Global Change with Hawaii’s “Reef-Safe Sunscreen” Initiative

When Hawaii's coral reefs suffered from unprecedented levels of coral bleaching, a study published by the Archives of Environmental Contamination and Toxicology linked oxybenzone, a common chemical found in sunscreen, to coral reef’s declining health. This finding was supported by the National Oceanic and Atmospheric Administration, which called f…

Environment & Sustainability

WWF - #NoBuildChallenge

The depletion of the earth's natural resources is a major problem which humanity must fight against to save the planet and its inhabitants. Yet every year we continue to use more natural resources than the earth is able to offer. Today some active young citizens who will inherit the planet left by the older generations are determined to make t…

Environment & Sustainability

United Airlines Carbon Cutback

United Airlines is the first US carrier to publicly commit to reducing greenhouse emissions, pledging to cut down 50% by 2050 as part of its Eco-Skies initiative. Achieving this goal will eliminate 21 million metric tons of CO2 in the atmosphere per year, which is equivalent to removing 4.5 million cars off the road or eliminating all of the cars …

Nominees

Environment & Sustainability

"One Small Step"

NowThis is the #1 mobile news publisher in the world. We have a singular mission: to make news engaging and relevant for young adults by humanizing our complicated world. By providing insightful context from a youth perspective and delivering content primarily through social media platforms, NowThis has revolutionized how news is delivered today. Launched i…

Environment & Sustainability

#NatureForAll is a global movement to inspire love of nature. At its core is a very simple idea: the more people experience and share their love of nature, the more support and action there will be for its conservation. #NatureForAll was formally launched in September 2016 at the International Union for Conservation of Nature (IUCN; the world’s oldest and l…

Environment & Sustainability

1 Million Species at Risk of Extinction: Biodiversity Takes Social Media by Storm

To confront the widest possible range of decision-makers, at every level around the world, with the results of the IPBES #GlobalAssessment Report (also known as the 'Million Species at Risk of Extinction' Report) - the most compelling and comprehensive global evidence ever collected about biodiversity and nature's contributions to people, in order to str…

Environment & Sustainability

Art Made out of Air Pollution

Air Pollution is an invisible Killer. India has 14 out of 20 world’s most polluted cities. India also accounts for a quarter of the world’s deaths due to air pollution. On World Environment Day, Aditya Birla Group wanted to raise an alarm about the rising levels of air pollution in the country & let the people re-look at the issue through a different lens.

Environment & Sustainability

Conservation Station: Creating a More Resourceful World

Conservation Station: Creating a More Resourceful World aims to create a nationwide dialogue on the importance of students’ understanding of current and future energy needs, resource utilization and conservation. The program materials dive into the relationship between energy and water and how innovative technologies are working to conserve both resources t…

Environment & Sustainability

DBS Asia Hub 2 (DAH2) Solar Plant Installation – A Force for Good

Expanding infrastructure and upgrading technology to provide clean energy sources in all developing countries is a crucial goal that can both encourage growth and help the environment. In this case, DBS Asia Hub 2 donated solar plants to local government schools in Narsinghi and Rajendra Nagar, Hyderabad, with the objective of equipping the schools with a m…

Environment & Sustainability

DBS Bank: Live more, Waste less

While Singapore ranks among the top 5 cleanest cities in the world, waste generation and waste management are, nevertheless, issues of concern. The amount of waste generated in Singapore has increased about 7-fold over the past 40 years, a problem compounded by the limited land available for waste disposal in the land-scarce country. In recognition …

Environment & Sustainability

DBS: Recycle More, Waste Less with Social Innovators

With more than 1.2 billion citizens, India generates >100000 metric tons of municipal solid waste per day. This immense waste generation has caused a huge problem that is exacerbated in major cities. Outdated solutions and uninspiring communications have created a growing apathy in urban populations towards the waste crisis. At DBS, our brand ethos …

Environment & Sustainability

EMA Innovator of the Year Challenge

The Environmental Media Association (EMA) created the Future Innovator of the Year Challenge to accomplish the following goals: Bring likeminded individuals together and spread awareness about environmental issues affecting everyone’s daily lives. Seek out the most important innovations moving us into a circular and sustainable economy with business…

Environment & Sustainability

FinalStraw: Saving the oceans one straw at a time

Americans use 500 million straws every day, we’re doing something about it. We’re creating reusable, responsibly made, badass products to empower individuals to change their buying habits and raise awareness about the impacts of our everyday decisions. FinalStraw fits in a sleek carrying case and can hang on your keys. It also serves as a reminder to say no…

Environment & Sustainability

Relais & Châteaux, as an association of 580 of the world’s top restaurants and hotels, has been supporting and lobbying for sustainable seafood for ten years now. The objective of previous years’ campaigns as well as this year’s has always been to promote ethically sourced fish, mollusks and crustaceans while protecting marine biodiversity. Our marine resou…

Environment & Sustainability

From 2017 to 2018, the public health community cringed as current e-cigarette use—using JUULs or other vape products—increased 78 percent among high school students, according to CDC research. Since nobody knows the long-term effects of these products, there’s a lot to be concerned about. But short-term effects of JUUL pods and vape pens have a massive envi…

Environment & Sustainability

Lonely Whale Questions How You Hydrate

Lonely Whale develops creative campaigns that raise awareness of the world’s plastic pollution crisis and how dangerous it is to the health of the ocean and species (including humans!) that rely on it. Our renowned “For A Strawless Ocean” campaign will have removed a minimum of 8 billion estimated plastic straws – a common trash item found in the ocean and …

Environment & Sustainability

At the 2017 World Economic Forum, Tom Szaky of TerraCycle and executives of leading consumer goods manufacturers discussed the idea for restructuring the lifecycle ownership of consumer goods packaging. Single-use packaged goods are cheap for both the consumer and the manufacturer but the low price point does not reflect the effect packaging has when it is …

Environment & Sustainability

Love Beauty and Planet: #smallactsoflove for the planet empowering millions to be change makers

Our team knew there was an issue: at today’s rate, it will take 2 planet earths to provide the resources we require by 2050. And despite our best intentions, we’re all contributing to that imbalance. Additionally, we knew today’s millennial and Gen Z consumers are looking for companies and brands to do more than simply sell them a great product. They expe…

Environment & Sustainability

PACIFIC PLASTIC MONSTER

Plastic: It’s cheap, it’s everywhere, and it never goes away. That water bottle you threw out decades ago? It's still somewhere out there. There are 51 trillion pieces of microplastic - pieces no bigger than a sesame seed - floating in the ocean right now. That’s 500 times more than there are stars in our galaxy. And at the current rate, in just over 30 yea…

Environment & Sustainability

Run for the Oceans - Together Against Marine Plastic Pollution

We firmly believe that through sport, we have the power to change lives. As ambitious as this goal is, we wanted to widen its scope even more and change the world through sport. We chose to pursue a topic close to our hearts, the oceans. Our main objective was to raise awareness of marine plastic pollution, a detrimental environmental threat affecting our o…

Environment & Sustainability

Seeker's "The Swim"

Seeker, the #1 digital science brand in the U.S. [Nielsen Digital Content Ratings], partnered with Discovery and Nomadica Films on “The Swim” -- an expedition that featured long-distance swimmer Ben Lecomte as he embarked on a historic 5,000-mile long swim across the Pacific Ocean to raise awareness for ocean health. Seeker launched “The Swim” in the su…

Environment & Sustainability

Skip the Traffic during Super Bowl LIII – Try Transit

In 2019, the Super Bowl LIII brought over one million visitors to Atlanta, driving $185 million in economic impact and serving as an opportunity for Georgia Commute Options (GCO) and metro Atlanta’s Transportation Management Association partners to deepen the reach and influence of transportation demand management (TDM) in the Atlanta region. The disruption…

Environment & Sustainability

Sustainable food production with Farm from a Box

Every person should have access to healthy, nutrient-rich food and every farmer should be able to provide for themselves and their community in a safe, environmentally-beneficial way. Food production is about more than just growing crops—it provides independence, opportunity, and a way to reconnect with the food we eat. Farm from a Box asked SocioFabric…

Environment & Sustainability

THE HUMAN COST OF SMARTPHONES

At the bottom of the multibillion-dollar smartphone industry, child miners labor in harrowing conditions and never see a penny of profits. The Waste-Ed team knew they needed to make a video to raise awareness about this heartbreaking injustice, to prompt consumers to think twice before purchasing a new phone before they need one. Using footage from Amnes…

Environment & Sustainability

The Amazonian Tribe Defending their Land with Technology

“For thousands of years, we have protected our territory from invaders,” says Opi Nenquimo, one of the Waorani tribe’s own activists. In 2012, the Ecuadorian government announced their intention to auction off vast tracts of Waorani rainforest land for mining and mineral extraction. They designated the area as “block 22”. Suddenly, the Waorani’s need …

Environment & Sustainability

The Hardest Worker

Background: In India, one tree was cut every hour over last 13 years in the capital city alone. [Source: Delhi Govt data 2018] To put it into perspective, this means 29 million pounds* of oxygen was lost; enough to sustain 200k people per year. Even though these numbers should jolt us into action, this issue of tree felling does not seem to be a to…

Environment & Sustainability

Transforming business for a circular economy with ocean-bound plastics – HP Inc.

HP Inc.’s mission is to grow its business, not its environmental footprint – and to inspire its customers to do the same. The company is transforming its entire business to drive a more efficient, circular, and low-carbon economy, and it’s enabling its customers to create a more sustainable future with the company’s most sustainable portfolio of products an…

Environment & Sustainability

Water Scarcity Debate in Cape Town, South Africa

Doha Debates teamed up with three local universities and South Africa’s most watched television channel, eNCA, to host and livestream a debate in Cape Town, South Africa, on the global water crisis. Residents of Cape Town are deeply familiar with the challenges of water shortage. Last year, the city narrowly avoided Day Zero, when taps would be turned o…

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

the 12th annual shorty awards will take place on may 3rd.