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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership YouTube Partnership

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Business to Business Consumer Brand Education Entertainment Fashion & Beauty Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Overall Presence

Meta Presence Multi-Platform Presence Other Platform Presence TikTok Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Immersive Instagram Interactive Content Other Platform TikTok YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Your search returned 7456 entries

Long Form Video, Multi-Platform Campaign, Multicultural Community Engagement
finalist
HBO Max: See Us
The primary objectives for this marketing effort were to identify and execute opportunities for HBO…
Event & Experiential, LGBTQ Community Engagement
finalist
HBO Max's Human By Orientation Pride 2022
Pride is a critical time for HBO Max and Human By Orientation to engage our existing and potential …
Short Form Video
winner
HBO on Hulu: Dem Dragons
When it was announced that HBO would be available as an add-on to a Hulu subscription, subscribers …
Mobile Campaign, Augmented Reality, Snapchat
winner
audience honor
HBO x Snapchat: Game of Thrones
To celebrate the final season of HBO’s epic Game of Thrones series, HBO asked Snap to make the worl…
Multi-Platform Campaign
finalist
silver honor
HBO, Veep
HBO's award-winning comedy series starring Julia Louis-Dreyfus returned in 2014 with its biggest se…
Twitter Campaign
finalist
HBO, Veep Robocall #iSupportSelina
How to help the fictional Selina Meyer, played by the award-winning Julia Louis-Dreyfus, go from Ve…
Social Media for Sports
finalist
HBO: Boxing
HBO has established a dominant presence in the social space for the sport of boxing, leading the wa…
Facebook Campaign
finalist
HBO: Game of Thrones - Facebook
In January 2011, HBO began to harness the power of Facebook with the launch of the official Game of…
Twitter Ad Platform
finalist
HBO: True Blood DVD/Blu-ray Promoted Trend Campaign
To build awareness of and drive purchase intent of “True Blood" DVD’s and Blu-ray for the holiday s…
Best Use of Video
finalist
HBO: True Blood, Immortalize Yourself
To drum up buzz for Season 4 of True Blood, HBO put its rabid Truebiefanbase inside a minisode of T…
Lifestyle & Entertainment Podcast
finalist
gold honor
HBO's Succession Podcast
Throughout the season of HBO’s award-winning show Succession, host Kara Swisher breaks down the sho…
Lifestyle & Entertainment Podcast
finalist
HBO's The Last of Us Podcast
The Last of Us Podcast is a companion podcast to the HBO Original series The Last of Us that launch…
Tumblr
winner
HBO’s "Beautiful Death" Countdown for 'Game of Thrones'
To build anticipation for Season 4 of HBO's Game of Thrones and encourage catch-up of the first …
Facebook Campaign
winner
HBO’s True Blood “Immortalize Yourself" Facebook Application
HBO tasked Definition 6 to create a unique promotional event for the Season Four Premiere of “True …
Integrated Campaign
winner
HBO’s Westworld Season 1 - Integrated Campaign
"Live without limits" is the tagline for Westworld, a theme park where the line between human and a…
Short Form Video
finalist
He Sleighed That
Waymo is an autonomous driving technology company and independent Alphabet company subsidiary that …
Animations
winner
He Survived Ebola. Now This Doctor Is Battling Coronavirus
At the start of the pandemic, we were looking for ways to bring the seriousness of the situation to…
Short Form Video, TikTok Partnership
finalist
Head of Tomato Technology
Given its iconicity, one would think that people simply trust Heinz. Yet, when conducting social li…
Games
finalist
Head vs Heart Campaign Euro 2016 - Top Eleven
Top Eleven was already the most popular mobile soccer game in Europe. But the question was, how cou…
Ambassador & Celebrity Campaign
finalist
HeadCount #GoVote 2014
In 2014, HeadCount staged the largest organized Election Day social media push in history, with ove…
Animation
finalist
gold honor
Headspace and Star Wars™
Headspace and Star Wars™ joined forces to launch exclusive content featuring the most iconic charac…
Video Series
finalist
gold honor
Headspace and Star Wars™
Headspace and Star Wars™ joined forces to launch exclusive content featuring the most iconic charac…
Short Form Video
finalist
bronze honor
Headspace Breathers
In 2021, Google and Headspace Health launched 'Headspace Breathers', a video series aimed at helpin…
Global Campaign, Mobile Campaign
finalist
gold honor
Headspace Health x Waze
In celebration of World Mental Health Day in 2021, Headspace Health and Waze partnered to launch th…
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