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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Foreign Language Campaign
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
Rebrand Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Episodic
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Creator & Influencer Partnerships
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
YouTube Partnership
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Business to Business
Consumer Brand
Education
Entertainment
Fashion & Beauty
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Overall Presence
Meta Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Immersive
Instagram
Interactive Content
Other Platform
TikTok
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Engagement
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
GEO (Generative Engine Optimization)
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
Micro-Influencer Strategy
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Vertical Video
Video Ad
Video Series
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Shorty Awards Entries
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Creative use of Technology
finalist
audience honor
Expedia Dream Adventures
Expedia.com®, one of the world's largest full service online travel sites*, launched a first-of-its…
Data Visualization
finalist
Expedia Group's Trailblazing Social Media Campaign: Revolutionizing Travel Data Visualization
Our objective was to transform Expedia’s 2024 Air Travel Hacks Report into an engaging and visually…
Branded Podcast
finalist
audience honor
Expedia's Out Travel the System
In 2019 Expedia.com set out to be one of the most trusted and helpful brands in travel. After ident…
Travel & Tourism
finalist
bronze honor
Expedition Iceland
AI-generated imagery has reshaped online perception. Real travel photography is increasingly labell…
Integrated Campaign
,
Travel & Tourism
finalist
Experience It All
As the destination marketing organization for the United States, Brand USA aimed to increase intern…
Virtual Reality
finalist
Experience the TOMS Virtual Giving Trip
TOMS 360-degree Virtual Giving Trip video allows people to experience firsthand what it's like to g…
Hospitality
finalist
Experiencing the World with Marriott Rewards
Decisions, decisions. Where to next? The Marriott Rewards Instagram channel is all about inspiring …
Sports
,
Technology
finalist
Explaining the Games
The Olympic Games inspire more than just athletes; they inspire everyday people to learn about and …
Pets & Animals
finalist
Exploding Kittens partners with Best Friends Animal Society to rescue cats across the country
At the start of the COVID-19 pandemic, Exploding Kittens was determined to induce joy and laughter …
Games
finalist
audience honor
Exploding Kittens' Social Comics
In a world full of millions of options to follow – brand accounts, creators, influencers, friends –…
Multi-Platform Presence
finalist
Exponential Organic Social Media Growth for Dr. William Li
Dr. William Li’s mission is to teach people how to use food as medicine. Our goal was to translate …
Retail & E-Commerce
,
Instagram Partnership
finalist
Express Ambassadors: #ExpressYourRules Campaign
As consumers' work and personal lives merged, their wardrobes followed suit. Consumers no longer th…
Branded Series
,
Technology
,
Long Form Video
,
Storytelling
finalist
Extreme I.T. series
Our goal was to gain Lenovo some warranted notoriety; not just as the global leader in innovative c…
Technology
,
Facebook Live
winner
Extreme Unboxing
How do you announce the new Lenovo X1 Extreme laptop in a way that's equally as extreme? By hiring …
Large Media Buying Strategy
finalist
EyeBuyDirect Paid Social Campaign
Summary: EyeBuyDirect, a e-optical retailer, provided a clear goal: ROAS. With previous paid social…
Instagram Presence
finalist
audience honor
EZAT WAGDI BA AWAIDHAN
The idea behind "Nas Aden" is to preserve, document, and digitally reimagine the cultural and histo…
Food & Beverage
,
TikTok
finalist
f'real foods on TikTok
Goal: Make the f’real brand relevant to its Gen Z consumers. Prior to creating a f’real branded …
IGTV
finalist
audience honor
F**kaoke (with Anthony Padilla)
One way we help drive new viewership and followers across our social platforms is tapping influence…
Live Events
finalist
silver honor
Fabric & Kleenex: Reframing Tissues for Gen Z with Mr Doodle Design Cubes
Kleenex sought to increase brand appeal among 18 to 34 year olds through a partnership with Mr Dood…
Multi-Platform Partnership
finalist
Fabric, Currys and LG & Fabrizio Romano
Currys and LG set us out with the challenge to drive mass awareness of a promotional offer on LG TV…
Instructional
,
Snapchat Presence
,
Snapchat Discover Story
finalist
gold honor
audience honor
Face Forward
FACE FORWARD was one of the first tutorial shows on Snapchat and our team pioneered the merging of …
Snapchat Presence
,
Snapchat Discover
finalist
Face Forward
As one of the first tutorial shows on Snapchat, FACE FORWARD pioneered the merging of narrative sto…
Financial Services
finalist
Face of Finance
The typical image of financial success is overwhelmingly male, and AI is making this bias worse. Bu…
Generative AI
winner
Face of Finance
The typical image of financial success is overwhelmingly male, and AI is making this bias worse. Bu…
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