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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Your search returned 70 entries

GIFs
#PerfectDayatCocoCay GIFs
When it comes to going on vacation, there’s one thing almost everyone can agree on: wanting to shar…
GIFs
finalist
#PerfectMoment
To respond to Lotus' desire to communicate on its products, and particularly on its innovative "Com…
GIFs
2018 iHeartRadio GIPHY Stickers
Research showed that in 2018, 69 percent of consumers used GIFs in their personal communication. To…
Financial Services, GIFs, Humor
40 Days of Masterpass
The 2017 holiday season was coming up and Daddy's Home 2 was about to hit theaters. With the preque…
GIFs
winner
audience honor
Absolut Vodka GIF Drinks
How to get users to care about your newsletters using movement, wit and a LOT of vodka.This is the …
Art Direction, Graphics, Images, Food & Beverage, Wine, Beer & Spirits, Emerging Platform, GIFs, Short Form Video
winner
Absolut Vodka: Never gonna GIF you up!
This is the story of how we successfully injected the ABSOLUT brand into our fans' online conversat…
Fashion, GIFs, Instagram, Instagram Story, Short Form Video
adidas Originals Falcon
Our objective was to tell the story of the Falcon campaign, and introduce Kylie Jenner as the newes…
GIFs
Alaska Airlines GIPHY Brand Channel
After completing its merger with Virgin America, Alaska Airlines was looking to challenge consumer …
Organic Promotion, GIFs
finalist
AMC’s The Walking Dead GIPHY Takeover
AMC partnered with Fullscreen to arm fans with branded content to discuss and react to the Season 8…
GIFs
finalist
Animal Crossing Pick 'Em
Twitch is always looking for relevant cultural moments and reactive social opportunities to capital…
GIFs
finalist
silver honor
Atlanta - Gif (Tobias)
As the popularity of Atlanta began to explode during its first season, fans began to consume the sh…
GIFs
finalist
Best Use of GIFs – Dream11
Our objective for the Dream11 IPL campaign was to get engagement and reach for the brand.
GIFs
Captain Obvious Runs for President
Finding and booking a place to stay is the worst part of the travel experience. With an online trav…
Art Direction, Graphics, Images, Shoe-String Media Buying Strategy, GIFs
winner
bronze honor
Chambord Social Media Campaign
Chambord, the French raspberry liqueur had a petite problem in the US. Nobody's ears had heard of i…
GIFs
finalist
Channel Zero: Magic Eye GIFs - GLOW, Syfy
Nightmares don't come from just anywhere. They come from Channel Zero. To launch Syfy's new horror …
GIFs
finalist
audience honor
Children's Miracle Network Hospitals Uses GIFs to Engage with Supporters
Our objective was to create a way to engage supporters of Children's Miracle Network Hospitals® (CM…
Organic Promotion, GIFs
finalist
Chipotle Superfan Stickers
Chipotle's primary goal on social is to drive advocacy and connect to culture. Our challenge was to…
GIFs
Converse Public Access
GIFs
Corner Carvin'
In order to promote the first ever NASCAR race on USA Network, this animated GIF was created as a t…
GIFs
Crafting Starbucks #GoldLife
In the Spring of 2016 Starbucks re-launched their loyalty program as Starbucks Rewards. The new pro…
GIFs
finalist
Crocs GIPHY Hijack
As COVID-19 brought the world to its knees and people were locked down in their homes, forced to th…
GIFs
finalist
Curb Your Enthusiasm (Season 9) - HBO, GLOW
Curb. Is. Back. Our goal for the highly anticipated series return of Curb Your Enthusiasm was to re…
GIFs
finalist
Denny’s Serves Up Pancakes, Eggs & Animated GIFs
When it comes to Tumblr, the goal for Denny's is simple: Don't be a typical branded Tumblr account.…
GIFs
Desus & Mero: GIFs
When Desus and Mero made the move from Vice to Showtime, their ‘Bodega Hive’ of fans wanted the rea…
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